Eric Deeran walks through the math on video business pricing. At $30k to $40k per client, you need 15 to 20 clients to hit $1M annually. Raising rates to $80k, $100k, or $200k per project cuts that number down significantly.
$30,000
Over $40,000
Approximately 15–20 clients (speakers mention "15 clients" and "16, 20 clients")
Examples given: $80,000; $100,000; $200,000
And your minimum package is what, like 25 ish?
Minimum is 30,000.
Okay. So then you're going to need how many clients to get there at that point.
So, I mean, honestly, the most popular and the one we've sold the best is over $40,000. So yeah, I would say that, you know, we would need probably like, what would that be, like, 15 clients?
16, 20 clients?
Yeah, yeah.
And then I would even say because we're going to talk about this obviously on our coaching sessions, but like even raising those prices because, like, you don't just want more clients. It's like, how do we go from 40 to like 80k or 100k? Right. Or 200k? And then we just keep bumping that up. So you don't have to take on as many clients, but you have clients that are paying you more.
