A short transcript excerpt from a YouTube video advising businesses to move customers or stakeholders from cost-based thinking to results-based thinking; speakers emphasize securing buy-in and focusing on outcomes rather than price. The clip is conversational and directive in tone.
So obviously, like, bottom, like, don't screw us on that. You know, like, that's.
You have to get them. Yeah. So you have to get them out of cost based thinking into results based thinking.
Yeah.
So results based thinking is, what if you invest in this solution, how much money could you make? Right. Cost based thinking is like, let me hoard all my money and like, nickel and dime people. Like, if you're in there, you're in a race to a bottom. So the way you get them into results based thinking is you talk about the goal in discovery. So, you know, with this project, what's the goal?
