What do surgeons and videographers have in common?

18 Oct 2024 · 1 min
0:58

A speaker (channel: Eric Deeran - Master Filmmaker) uses a personal anecdote—an emergency appendectomy where they did not question the surgeon's tools—to argue that clients trust professionals to choose appropriate tools. The core claim is that videographers, like surgeons, should be trusted for their expertise; clients care about outcomes, risks, recovery/time, and confidence rather than specific gear choices.

Chapters

More from Eric

0:31
youtube.com

Why Founder Ads Beat Spokespeople

3d ago
0:28
youtube.com

Don't Touch Your Ads for 5 Days

3d ago
9:53
youtube.com

Why Your Booked Calls Don’t Show Up (And It’s Not Your Reminders)

3d ago
0:35
youtube.com

Your Ads Look Like Everyone Else's

3d ago
0:35
youtube.com

How I Read Ad Scripts

3d ago
0:28
youtube.com

Ask Non-Obvious Form Questions

3d ago
0:18
youtube.com

Call Out Their Pain Points

3d ago
0:37
youtube.com

Why You Don't Want The Cheapest Call

4d ago
0:26
youtube.com

Make a Hook for Every Niche

4d ago
0:33
youtube.com

5 Things to Check Before You Scale Ads

4d ago
0:28
youtube.com

Use Cost Caps on Your Winning Ads

4d ago
See all content