Two entrepreneurs discuss why packaging your services into set offerings makes marketing easier and more effective. An outside perspective helps identify the core problem holding you back, the one fix that shifts everything.
Just running like crazy. And, and so, you know, just even putting together the package was like, oh, okay, so I can, I can categorize this and then market this to a company that was just, you know, as dumb as I feel. Not something I really thought about. Not dumb at all.
No, I mean it's, it's, you don't think about things until you like I always say, like one of the biggest like kind of issues people have in business is like they don't know the questions they should be asking and the problems they should be solving. And oftentimes it's not if you knew how to solve the problem that gets you to the next level, you would solve it. But a lot of times it just takes that other kind of eye looking down at your business and being like, oh, the biggest issue here is this. We need to change some things and actually make a shift, which is absolutely huge.