You have to stop thinking like a videographer and think like a media consultant...it's an identity s

And so you really have to think about how am I going to drive more leads, more sales, more engagement, more brand awareness for this company? And you have to think about that through the lens of digital marketing and either running ads for them, having an organic strategy, becoming more of an agency, because with AI and with tools coming out now, like people are going to start getting phased out if they don't learn higher level skills.