14:20

George Kao delivers a short, conversational talk urging business owners and creators to let go of expectations that they should be further along. He frames stress as a gap between expectations and reality and recommends two moves: appreciation (accept current skills, audience size, and context as ‘perfect’ for the lesson) and stretching (daily practice, testing offerings, seeking feedback). He applies this to marketing and product launches—light, frequent launches to test market fit—and emphasizes patience, experimentation, and humility.

Chapters

More from George

4:16
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Is it still worth publishing a book in the age of AI?

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My songs now have their own channel — George Kao Music

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How to repurpose your old content with AI: articles, carousels, music videos

1w ago
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Beware of AI Doomerism — why I choose optimism about AI

1w ago
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How do you get AI to recommend you -- and is a website still worth it?

1w ago
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I Used to Charge Ninety-Seven — a song about pricing without the 7s and 9s

2w ago
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What if you never had to touch social media again?

2w ago
2:59
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A Little Goes a Long Way — a song about supporting small creators

2w ago
11:19
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Should you start a podcast, and where should you host it?

2w ago
5:56
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Get new clients *without* creating content -- 3 strategies

3w ago
3:40
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Why Do We Overwork Our Websites And Offers?

4w ago
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