#274 - The Secret to Creating All Your Content in 25 Minutes a Week (And Skyrocketing Sales)

What if I told you that you could create all of your content for the month? Emails, social posts, Instagram captions, podcast, scripts, absolutely everything in about 25 minutes a week. And not just any content. Content that actually sounds just like you. Content that works together across every platform, content that creates sales. That's exactly what I've been doing for the last couple of months. And today I'm pulling back the curtain and showing you exactly how it works. Well, let's go. All right, everybody, welcome back to the Doing It Online podcast. I'm Kate McKibben from HelloFunnels. CO. And today I'm talking about something that has completely changed the way I run my business. My AI powered content system. Look, here's the thing. I've been running online businesses since 2007, and in that time, I've had to create a lot of content. But the amount of content that we're expected to create now, it's completely out of control. Like, I used to have a publishing business, and I create more content now. So how does that work? Back in the day, I thought that a couple of Facebook posts a day was a lot, but that was basically all we had to do. Now you're expected to email your list multiple times a week, post on Instagram in different formats, reels, carousels, stories. Show up on LinkedIn, maybe run a podcast or a YouTube channel. And don't forget Pinterest and threads. Write blog posts. And look, no one can do all of that, at least not very well. But a lot of people are trying and they're burning out. And here's the other problem I've noticed. Even the people who are super organized and batching their content like a pro, it all kinds of ends up feeling a bit disconnected. Because maybe you sat down one week and you batched out all your emails, and then the next week you batched out your social content. But because it's been a week, you kind of forgot what you said in those emails. And those things, they're just not talking to each other. They're not part of the same journey. They just feel separate. And here's why that's a problem. The way people consume content now is different. They don't follow a single journey. They jump around so someone might see an ad or a post, they click on it, they go to your Instagram, they read a few more posts, they check out your stories, they go through your highlights, and they click through and listen to your latest podcast episode. Or they start getting some emails. And if all of those things are Saying different things. If they're not part of a cohesive journey, you just start to confuse people. So how do we fix that? Well, you could sit down every week or every month and spend literal hours mapping out this intricate plan where everything works together and weaves into a single journey. But that takes forever and most of us don't have the time or the brain space for that. Or you could go the lazy route and try to repurpose all of your content so you're just saying the same thing in just shorter and longer formats, all in different places. And again, that doesn't work either because people get bored of that. It's going to actually stop them from clicking around if they're like, I just read that. Oh, and I just read that. So we don't do that either. So what are we supposed to do? What is the average person who doesn't have a massive team, who doesn't have hours to spend on their content, who doesn't even particularly like creating content in the first place? Well, I had this exact problem and I decided to fix it. So here's what I did. I created an AI system that solves all of these problems. It's designed to make it fast and easy to create amazing content. Content that all works together. Content that takes your audience on a single and powerful journey, no matter where they're consuming it. Whether it's an email, a social post, or a podcast episode, it all compounds and layers and works together and just builds on itself rather than competing with itself. And the best part is, it's all done by AI. But it doesn't sound like AI, because one of the biggest problems I have with AI is that often, even the ones with the best pre training, they can sound really generic, it just sounds robotic, or it sounds like everybody else, or you end. So you end up spending just as much time editing and fixing as you would have spent just writing the damn thing yourself. So I wanted to create something where it was my actual ideas and, and my words, but I didn't have to spend hours writing it all out or even mapping it all out. And that is exactly what I built. So here's how it works. Once a month, I sit down with a special custom AI that I've trained. I call it my monthly editorial meeting because I come from a publishing background and that was what we used to do. We would sit around a table, we'd brainstorm ideas for the month, what we're promoting, what's happening in the business, what's going on in the world, what stories do we want to tell? And what's the best way to bring that all together into one thing. But in this case, I want to make it even easier again, because I don't have a coworker to sit around the table and brainstorm with me. So instead I made it so that the AI actually interviews me. It takes about 20 to 30 minutes. It asked me a series of specific questions, and I did spend a bit of time testing out the best questions to ask. So you got the best outcomes with the smallest amount of time. And from that it gets everything it needs to know. What's being promoted this month, what are the key dates and timelines, what's happening, the business, any client stories or wins that I want to share, what's happening in the world, any trends or talking points. I want to lean into all that kind of stuff and it captures all of it in my own words, in my own voice. From that, it creates the plan, it maps out the monthly flow. So what needs to be spoken about, what talking points need to be covered and what journey do people need to go on and when? If I'm building up to a launch or promotion, it knows there are certain phases, certain steps of biopsychology that people need to move through. Certain things I need to understand, to believe, to have information about, to be excited about before doors open. I don't have to think about any of this, it just knows. So it gives me a week by week plan, and inside each week, it tells me these are the key things we talk about, these are the messages we need to highlight, these are the calls to action we should be making, and these are the topics that would make great pillar content, like a podcast episode or a YouTube video. I do a little bit of fine tuning here, but that's it. And this whole process, roughly 20 to 30 minutes. And at the end, I have my full content plan for the month. And that alone would be amazing. But then you'd have to go and write it, and that's no fun. So then I added a step two. So once I have my monthly plan, here's what happens next. First of all, that first AI, that editorial meeting at the end, it actually gives me a week by week content brief. And all I do is copy one week's brief at a time and I paste it into my second custom AI look. I like to use ChatGPT for the monthly editorial meeting, and I like to use Claude for the weekly content creation. I find they work better when they're separate, but, you know, you wouldn't have to do that. If you love ChatGPT for writing content, you could absolutely use it for both. Now, when I paste in the content brief, it includes verbatim things I said during the editorial meeting, key phrases, quotable moments, stories that I told. And it then turns that content brief into a day by day content plan. What emails need to be sent, what needs to happen on social, what the podcast episode should cover. And all of this is pre trained to match my preferences, like how often I send emails, what day I post, when my podcast goes live, it's all set up from the start. It'll ask me a couple more questions. I pick what topic I want to use, or I suggest another one. It asks me to do a quick brain dump on what I want to say about that topic. That takes about five minutes and I just do it via voice note again. Then it takes all of that and it writes everything. It writes out my social media posts, the content for the reels, the text that goes on those reels, the captions, what I can use for stories. It even scripts out my podcast episode. In fact, this podcast you're listening to right now, it was scripted using this exact process, end to end. Takes about 25 minutes a week. And when I'm done, I have absolutely everything ready to be scheduled. Now, there's one more step that's totally optional, but it makes everything even faster and it's kind of fun. So this AI that I've trained also gives me a spreadsheet with all of my social content in it, which I can copy and paste into a special template in Canva. And it instantly turns it into images and reels. It pre fills the template I created. The text is already there. I just need to adjust a couple of things, like maybe where the text is sitting on screen for certain ones if needed. That takes about three minutes. And all of my images and videos are done for the week. And then because I have VA on my team, they can simply take that and schedule it all out for me. So here's why. In case you haven't noticed, this system is so powerful because it's faster, it's easier, and it sounds like me because it's using my words, my phrases, my stories. But here's the kicker. It's not just easier and faster, it actually works better. I've been doing this for a couple of months now, and our conversions have gone through the roof because the content is cohesive and it's strategic. It's compounding. It's all working together to move people towards a single goal. And that's what great content is supposed to do. So here's the thing. I wouldn't be me if I didn't turn this into something you could use. When I discovered something that's game changing, something that helps you make more sales, saves you time and systemize your business. You better believe that I have to share it. So I have gone and created a brand new mini course called Cash Money Content. It shows you exactly how to set up this process. You get the exact prompts, you get step by step instructions on how to customize them for your business, your preferences, your marketing schedule, and then it shows you how to install them in whatever AI you prefer, ChatGPT, Claude, whatever you like. There are no ongoing fees, no subscriptions. You just set it up once and you are good to go. Then you run the monthly process in about 20 to 30 minutes a month and you run the weekly process in about 25 minutes a week and you have the best damn content you've ever created. I so excited for you to get this in your hands. Right now I'm actually running a special pre launch offer where you get a massive $150 off so you can grab this whole system, the templates, the prompts, the walk by, the step by step walkthrough, everything for just $47. The link is in the show notes guys, grow. Grab it before the price goes up. This is so fun. You are going to freaking love it and I can't wait to see all the amazing content that you create with this. Alrighty, that's it for today's episode guys. If you grab Cash Money content, make sure you send me a DM on Instagram hello Funnels and let I want to hear how it's working for you. Remember, content doesn't have to be hard, it doesn't have to take hours, and it definitely doesn't have to feel disconnected. You can create content that sounds like you, works across every platform and actually converts in less time than it takes to watch an episode of your favorite show. Alrighty guys, I'll see you next week.