Best approaches to winning over business leaders.

23 Jan 2025 · 1 min
0:34

In this segment, the speaker outlines a gentle, relationship‑building approach for engaging new hires or junior leaders at a target company. He advises starting with a soft, non‑hard‑sell message that acknowledges the person’s recent onboarding and praises the organization. After a few weeks, the speaker suggests a follow‑up that reiterates concern for the newcomer’s settling‑in, subtly introduces the speaker’s experience helping people make a measurable impact within the first 60‑90 days, and requests a brief meeting to learn about the team’s landscape. The overall goal is to build rapport, demonstrate value, and eventually secure a conversation that can lead to a business opportunity.

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