Hishem AzzouzHost Of Recruitment Mentors Podcast

How to win clients through authenticity.

Name: How to win clients through authenticity.
Uploaded: 2025-07-21T17:01:09+00:00
Duration: 30 s
Channel: Hishem Azzouz
Description: Hishem Azzouz started a company at 22 and was upfront about his age and inexperience. Being honest won some clients but lost others, and it shaped which…

21 Jul 2025 · 1 min

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Hishem Azzouz started a company at 22 and was upfront about his age and inexperience. Being honest won some clients but lost others, and it shaped which deals actually happened.

I went into being really honest about where we were at. I think I got a lot of my business because people were going, well, she's 22 years old, she started her own company, she's obviously very ambitious. Let's just give her a shot. I guarantee I lost a lot of business because of it or didn't land deals because of it. I, I think age probably was against me in some areas and experience was against me in some areas. But yeah, I was definitely authentic about who we were, the size we were, how much experience I had. And people either bought into it or they didn't.