Hishem AzzouzHost Of Recruitment Mentors Podcast

Landing a dream client after two years.

Name: Landing a dream client after two years.
Uploaded: 2025-05-20T16:00:43+00:00
Duration: 4 s
Channel: Hishem Azzouz
Description: In this excerpt from a YouTube discussion, Speaker A reflects on founding a business at age 32 and now being 55, emphasizing a relationship‑heavy…

20 May 2025 · 0 min

Watch on YouTube

0:04

In this excerpt from a YouTube discussion, Speaker A reflects on founding a business at age 32 and now being 55, emphasizing a relationship‑heavy approach to client acquisition that can take years to bear fruit—citing a major client that required two years of nurturing before becoming the largest account. Speaker B contrasts this with a short‑term, cash‑focused mindset, stating they have only five years to generate revenue and exit LinkedIn. The dialogue highlights the stark difference between long‑term relationship building and short‑term profit‑driven strategies in business development.

So I set up a business at 32. I'm now at 55.
So I haven't got time to develop kind of mid to long-term relationships over the next 5, 10, 15 years. I've got 5 years to make some cash and kind of get out of LinkedIn.
John, like, we operate in a complete different way because ours is so relationship heavy and we will— I'll spend— genuinely, one of the biggest clients I ever pulled took me 2 years, 2 years of working that person, going to meet them, going out to a conference, spending time with them, etc. 2 years. And then they become the biggest client that we've ever pulled on. So I think it's that the long-term mindset when you're in something like what I'm doing is a lot different.