Persistence Pays Off in Client Acquisition

Some of these clients that end up biting 2, 3 years down the line, I've always had that ambition that I will work with you, and it will be— it's not a case of if, it will be a when. I've just got to keep my energy up, keep my positivity up, and keep going again and again. So for me, like, it's— that's my follow-up culture. Like, follow-up culture is way more important than your first touch point. Your first touch point could be quite bad. Like, you could, you could send over a sloppy email, you could, you could make a pretty jarring and awkward phone call, but it's just to open up the dialogue. It— so you have to build up to that, that, and you sort Certainly do build up to it when you've been shut down 6 or 7 times beforehand, and you can have a bit of a laugh about it.