New recruitment business owners hit a wall around month three when adrenaline fades and early wins plateau. Instead of pushing through, they drift toward podcasts, LinkedIn, and networking events. The first year demands one thing: placements. Everything else is a distraction that can kill the business.
Chapters
I call it the 3-month slump where you're ripping in for the first 2 months and then the 3rd month is always the bed. You know, they're ripping in for 8 weeks, they've got all the adrenaline and they're crushing it, and then they think that this is freaking easy, and then they go through this slump period where they're like, wow, have I just made a really bad decision here? Or it's way less than, than I got for the, for the first 2 months. You know, sometimes it happens in the 2nd month, sometimes it happens in the 4th month, but generally, you know, around the 3rd month area, they let their foot off the gas and then they start getting getting creative and cute with being a business owner. Oh, I'm going to start a podcast. I'm going to start doing lots of LinkedIn posts. I'm going to go to networking events. And whilst they all are really valuable things to do in recruitment, when you're in your first like 6, 12 months of starting your business, the only thing you can really think about is just getting money in the door and sticking to general recruitment activities, the basics.