"You're not working in your business, you're working on your business"
21 Apr 2023 · 1 min

0:41
In this concise coaching segment, the speaker highlights a common pitfall among business owners—operating with a recruiter’s mindset that keeps them stuck in day‑to‑day tasks. He introduces one of the seven traits of a scalability and leadership mentality: the ability to step away from the tools without guilt. By distinguishing between working in the business (hands‑on execution) and working on the business (strategic planning, idea generation, and taking restorative breaks), he argues that these “off‑tool” activities are essential investments, akin to holidays, that enable growth. The more leaders focus on strategic work today, the less they will be trapped in operational work tomorrow, setting the stage for scalable success.










