Idalia Salsamendi says most creators fail because they treat social media as a hobby instead of a business. You need a CEO mindset, consistency, and a clear strategy to monetize. Posting randomly and chasing trends won't work in any niche.
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So now that we know that, let's dive into what's not working online right now, right? One of our goals is to find out what is working. Well, in order to find out what is working, we have to see what's not working right now. Posting randomly, not being consistent, chasing trends, not having strategy, and viewing social media as a hobby and not a business. And this is probably the biggest one, guys, because if you're not making money off of social media, I hate to break it to you, but I'm going to rip the band-aid within the first 5 minutes here. You're considering it a hobby, not a business. If you were serious about making money on social media, you have to think like a CEO and you have to think of it as a business. And I tell this all the time to my fashion content creators. I tell this to my real estate agents. I tell this to my interior decorators. I tell this to my, like, gym coaches. It does not matter what niche you're in, social media is the number one form of marketing. If you are not taking advantage of that, I'm so glad you're here. So what is working?