Ep. 133- 1 Life Fully Lived with GoBundance Partner Susan Jacobson

Welcome back to the You Winning Life podcast. This is my second to last interview of this amazing weekend. I've been at GoBundance here in Miami, Florida. Thank goodness it's only a 30-minute drive without traffic. So, uh, it's been a lovely weekend hanging out with this community and one of my, uh, for conversations when I got here. I was wandering around the evening, not even noticing that there was vendors at this event. And one of the vendors is also part of the program because it was founded by one of the sponsors of GoBundance. And I'm sitting with Susan Jacobson. She is the operations director of One Life Fully Lived, which is a nonprofit organization which we're gonna get more into and all the mind-blowing insane stuff that really after seeing what they're doing and what you'll hear about what they do, I believe is such an essential that everybody should have this information, but you're targeting very specific populations. So welcome.

Thank you. Thank you very much. It's an honor to be here. Yeah, had a great, had a great time.

I'm so glad. So I mean, besides the bio, you guys will all see it on there, but you know, you bring all this stuff to the table and there's so many different ways we can start, but Just how did you end up here doing this? The connection to this organization? How did you decide to go into nonprofit work? What about your life brought you to that as a mission and passion for you?

You know, I think really serving others and helping people develop to their full potential is something that I started very young. I mean, I can remember being 4 and 5 years old and having just learned to read and then helping everybody around me, all my friends, learn to read. And so the fulfillment I got when that light went on I knew that I was working where I should be, you know, helping people learn a skill, do something new, find joy in themselves because of their sense of accomplishment, you know, was equally rewarding to me. And so that, you know, led me on a journey that, oh, I want to be a teacher. I also want to be a singer. I want to be a teacher. I want to be a singer. And kind of as I headed down that place, I always found myself in roles of teaching. One of the things that I did as I entered professional life, or as I was a grown-up, I was working in advertising actually at the time, and this was like in the late '80s, you know, and so it was like hardcore advertising and that sort of thing. And then also was looking at trying to be a singer, and so also a very run— fast and hard life, and maybe females had to do more than what they were willing to do, which I was not. And so I walked from a singing career. Yeah, walked from a singing career because I was not about to go into some other room with someone I didn't want to do something with. But at the same time, I was coaching sports, and I found that again, there I was teaching, helping people develop to their full potential. The sport Sport was the vehicle and winning is the byproduct of hard work, goal setting, risk taking, overcoming fear, perseverance, all of those things that create that opportunity for you to live your very best life. They were skills that you needed that were life skills. And so conversations I would have with parents in sport about, oh, they wanted a collegiate scholarship, they want this. You know, I had a— I would have a meeting with our parents at the beginning of each season and say, here you— Hey, welcome. We're really happy to have you here. I'm super excited to go on this journey with your children. But if you're looking for a college scholarship, there's the door.

Nice.

And literally, I— there were families that they opted out. I never had to kick a family out of a program, but there were families that opted out, hopefully early in that relationship. But it was very much because I, like I said, winning is a byproduct of the hard work and perseverance and the things that you do to get there that have it happen. And I'm focused on that. I'm focused on that, not how many medals you win. I'm really focused on how they grow. So that was something that I loved. So when I was working those other, you know, really jobs, and actually as I began to create, you know, build businesses and open businesses, you know, and open my own gym and things like that along the way, those are the things that served us well, you know. But I found myself always going back. At that time to sport, you know, and coaching. And no matter what I was doing, I was always coaching kids. I was always involved in sport. So that was the vehicle that I used. And then that led me to doing more and more nonprofit work. I actually— I was consulting. I was at the— I was a team leader for the London 2012 Olympics. I was with a group of other sport administrators, other team leaders, and we were talking about our sports and we all face the same troubles. And I thought, you know, nobody helps us really understand all of the different things. Sports are big, little, you know, but you all have the same problem. So I started a nonprofit at that time, my own nonprofit that was going to go and help, and which I did. You know, I helped coaches, leaders, and actually governing bodies expand their programs. So instead of coaching 100 athletes, I started coaching coaches and I started coaching leaders. And so as you begin to scale, so now I'm affecting like a whole country of athletes instead of just 3 kids I'm coaching or whatever. And at that time, that's when I met our founder, Tim Rhode. And yeah, he was one of the 3 founding members of the GoBundance tribe. But before there was GoBundance, there was One Life Fully Lived. And so Tim and I met living in the small town Tim grew up in. My husband grew up in that same town in Northern California. I had this nonprofit that I was doing some local sports programming with, trying to kind of create a sustainable model in that community because that was another thing I learned about. It can't all be based on you. And so you've got to be able to backfill and have succession plan and make sure that the organization is truly needed and is supported in order to keep going. And then also having this global— I was flying around the world, you know, consulting. And so started helping Tim and One Life Fully Lived and looking at what his objectives were. Incredibly visionary guy with great ideas and content and how he was trying to reach people, but needed a plan. One of the biggest, most heartfelt, kind, but so much energy, so many amazing ideas. And so he refers to me affectionately as being the adult in the room. So we took all of that and then created some program.

Yeah, that's amazing. So it sounds like, right, as I'm listening to this story, it's kind of like there was this charmed life that you were doing. You had, right, this music and businesses and working with all these amazing athletes and creating incredible stuff. But there was some grit and adversity that led you to that.

Yeah, it didn't, you know, and so my life has kind of been like that, right? So, you know, I talked about being a little girl and wanting to teach and help other people. So I had that ability to see that, you know, not everybody had everything they needed to be successful. And so how could I help those people? And I learned early on that things aren't fair for everyone. My very best friend in the third grade was a Black girl, and I couldn't go play in her neighborhood and she couldn't come play in mine. This was in Las Vegas during the times riots and a lot of the stuff that was going on back then. And so I knew things weren't always the same for everybody and wondered, you know, what could I do to help that. But I was moving along, and then tragedy hit at 11 years old. So my mom grew up in a very poor, poor environment, a block off 8 Mile in Detroit. Her family slept next to the freezer for the heat that comes out in the winter when it just— you know, the freezer lets off heat when it discharges, and so they couldn't afford heat in their house. My dad came from a very affluent neighborhood. They met in church. So I lived with kind of her fears of scarcity and his mind of abundance.

Yeah.

But then he died at 11. My mom only knew now everything would change, and what she had before would be her life again. And she went through a very difficult time, and, and that evening, I almost assumed the role of the adult while she grieved for the next several years in that circumstance. And so I realized right then, if I didn't take care of us, nobody would. If I didn't take these steps to make sure we were okay, nobody would. And so going from this, this very protected, you know, perfect life to some pretty scary times. I mean, she had a good job, blue-collar job, you know, for the phone company. So she was going to work and things were happening. But I, as teenagers do, I was entering into my pre-teens, teen years, so I was living life full. I was the grown-up in the house. I did whatever the heck I wanted and didn't always make the best choices. And so from that, found myself— wanted to move out and got married at 17, ended up in an abusive situation, fled that. Homeless on the beach in LA because I thought I'd pursue that singing career. Worked a whole bunch of jobs in order to get, you know, get into an apartment that I could afford to pay and move to the next level. And so yeah, I mean, I've had a roller coaster of, hey, things are safe, oh hey, things aren't so much, hey, things are good. And actually, isn't that the life of small business, right? Isn't that what you do? For sure it is. And so resilience is, you know, like you said, grit.

Yeah. Um, so yeah, and that ties directly into the nonprofit, which is that life cycle of the populations that this nonprofit is serving is incredible. So let's just start off with there. What are the populations that this is serving? And then we'll go into what you guys are doing. And, and for those of you who can't hear, I mean, you're not seeing this, but there's an incredible, incredible book. Like, I don't want to call it a journal because it is a journal, but it's a— but it's a—

it's an activity book. Yeah, it's a handbook.

And, um, as I went through it the other night and just seeing what's in here, I think my first comment to you is like, this, right, it is amazing for the population. Because when you go to these masterminds or these boot camp conferences, you'll get stuff like this. And or if you watch, you know, certain— you know, you buy a $99 program, you'll get some type of thing. But this is going to a very specific population that would never walk into or might not even ever have access to this type of community.

Right, right. And so, you know, I think about that coming out of, you know, what if when I fled the abusive situation, I ended up in a transitional setting and I didn't have to go be homeless. I didn't, because I didn't, you know, there actually weren't lots of resources available, you know, at that point anyway for those circumstances. But what if I'd ended up in a place that was providing some supportive housing and they had this program here that helped people create a roadmap for their lives? And so, you know, Yeah, One Life Fully Lived is a nonprofit that helps people create a roadmap to dream, plan, and live their best lives. And we use two things, what we call the fulfillment triangle. And so it's where your passion, what you love to do, meets a talent, what you're good at, and there's demand for that. And how do you— that's where you find fulfillment is when you put those things together, whether that's at work, in your relationships, in charitable giving, you know, what, how do you align there? And then There's what we call the Core Four, and so these are the four pillars that create that holistic approach to living a full life. But having this systematic, you know, program that you can follow— and then program's not the right word, it's like, it's just universal truths. This is information that's been out there, we just put it together in a very easily digestible manner. Um, vision. So if I knew I couldn't fail, what would I love to do? What do I want my life to look like? One of our Roadmap Certified guides It says, "You live until the last person speaks your name." So what is that? When you've left the earth, you're still here as long as people are talking about you. What are they saying? What do you want that to be? What do you want to be—

Your legacy.

It is, but that's not something when we work with vulnerable population they even think about, 'cause that could be tomorrow, right? So the next thing then after that, so if you knew you couldn't fail, well, what'd your your 4-year-old self say you wanted to be with? What was the fearlessness? Can you answer that right now? Maybe not that thing, but, you know, just if there were no barriers in the way, if all the challenges you face today aren't present, what would you love to do? And then the next question is around the finances. So how are you gonna— how are you gonna fund this amazing dream you were born to live? And then relationships. Who's going to be with you on your journey? What about you? You know, how well do you know you? Who are the 5 that are playing the most influence in your life and where can you find mentors to help you get to where you want to go? And then the last one's wellness. Will I be healthy enough in my mind, body and spirit to get there and enjoy it for years and years to come once I'm there? So those that, you know, that's the core 4, what we call the core 4. It's evergreen. It applies to people listening today. You know, I have conversations sometimes we do leadership events that are with the leaders of nonprofits. So here in Miami this week, we've been doing what we call a city blitz. A city blitz is where we come to a town, we serve like 6 organizations. Sometimes we serve their clients directly, the people that they're serving directly. Sometimes we serve the leaders of those organizations, or in this case, we went to an event that was a monthly leadership training. So we had 35 leaders of local Miami organizations serving those in the most vulnerable situations and they go through this, and we do that because in the nonprofit, sometimes you don't put your oxygen mask on first. You're serving so much, you let yourself— that was me. I wasn't worried about money. I just wanted to help people. But if by that I wasn't able to, I was always stressed myself, right? I'm hustling, I'm hustling in my businesses. I was just buying a job. It was no different than working for somebody else, but often without the benefits, right? So it wasn't until I came along and met Tim and started going through the content and helping him create this system or this curriculum that I was like, oh crap, I'm not doing that. Oh crap, I'm not doing that. And guess what? I started doing it. Hey, hey, things got better. Things are better. And I realized that how I showed up was so much stronger because now, you know, we think of Maslow's theory of hierarchy, right? Like that basic survival. I mean, I was maybe sometimes barely surviving, other times doing a little better from that, but I certainly wasn't moving up into those self-actualization levels, right? So if we think about that, you know, and where can we go— so it is very evergreen, but our goal is to work with the people that don't have this information and access in their lives. They can't even look around because, you know, like some of the work we do in South Philly, right? We've got an amazing guy, Will Little. If you guys look him up, you know, the work that we're doing with with where Will comes from. You know, Will was fatherless home, growing up with his mom and his sisters. He needed to help people get by. He needed to help the family live, so he went out and started hustling. That was the only place he could see to make money. He got caught up in gangs and the drug trade, went bad, ended up in a shootout. A guy died. Will shot back and a guy died. He ended up in prison. In prison, he decided he wanted to make a change, that that's his He learned that he had a kid on the way, wanted to make a change, didn't want to go back to what he had. And so he started working on himself first. But after time, after he came out, he came across Tim. Tim was beginning to share the One Life Roadmap content. It wasn't called a roadmap yet. It was just these universal truths that he used because success leaves clues. And it was around these areas. And, and Will was already an activist in his community. But now, same thing. He put that oxygen mask on and now he's an author. He's been featured in films. He's a life coach. He's got an amazing internet community that are sharing some of the issues that face them. So, so when we go into these communities where all people have seen is the violence on the street, you know, we were in Orlando a few weeks ago in the Paramore neighborhood, and I'm with a group of amazing young men between the ages of, I think they were 14 and 19. And when we were working with them and talking to me, if you knew you couldn't fail, what's the first thing you want? I just want to have a house where I don't hear gunfire at night. Right. So, so when we talk about what that is in those communities, some of the people that we work with are maybe we say we serve people, at-risk youth and those emerging from hardship. Right. So emerging from hardship. So you've been struggling with addiction and you're in recovery. You've made a choice that the life you were living isn't the life you want to be. You're sick and tired. You know, what is that? Sick and tired of being sick and tired, right? Um, you just got out of jail, or you're— will— you're in, you know, you're in jail. You know you don't want to do that. What do I do next? You just escaped domestic violence, you know, what do you want to do next? So that's a lot of the, you know, you could You could just think of any— it's generational poverty. People that have just lived in the grips of a system for so long and they don't know anything else. That's the group that we aim to serve, to give them access, tools, knowledge, skills, information in a very easy way to understand with tools that they can plug in right now. And see a change. Yeah.

My first thought is how much we take for granted. So if we're sitting here and we're listening to this, if you're listening to this episode, your life is going pretty well. There might be shit that's going down, but your life on the whole is probably going pretty well if you have enough free time to be listening to a podcast, or you've decided that you want to make your life better and somehow you stumbled upon my podcast and, and you're finding that there's some value in here. And like, I really do want to start the next part of our conversation just taking a moment of gratitude for these journeys, right? My own crap in my life got me to be a therapist, and, you know, just was chaotic and messy and gross. And, uh, then the next stage was moving into this entrepreneurship world and starting to be able to see myself in these levels. I mean, it's all developmental stages, but knowing that none of that would have— it all happened the way it needed to happen for for some level and some reason. But like, I keep— my eyes keep scanning back to this book as it's sitting here, the Roadmap Journal, and I just keep like— I don't know why something organic is like, all right, so what's the next version that just needs to be sold everywhere? And this needs to be the basic— one of the books that needs to be on everybody's shelves. I mean, it's, it's so incredible.— and this in and of itself is a treasure of information. And I'm not just saying it because I've been in other curriculums, I've been in other community programs, and a lot, like you said, they're all evergreen, they're all somewhere, but to have it simple, to have it compiled, to have it actually look nice— I like the Starbucks colors, it's a very like— it looks like the Starbucks logo.

Yeah, we try to keep that very natural.

Very, uh, yeah. But it's— so Ryan Serhant was here, on Friday night, and I grabbed him between him finishing signing on his walk to the elevator. And I'm like, "Huh, you made a therapist joke, and then you said everybody should go to do improv instead of going to therapy," which I think is super cool. Everybody should go to improv, right? But I'm like, "I'm offended, Ryan. You give me 3 minutes of your time." Let's do comedy therapy together. Right, right, right. So yeah, as I looked up, you know, the 4 feet taller that he is than me, and I'm like, so what's your legit— like, what do you do for your real self-care? I mean, I know you work out. And he goes, I journal. I try to spend a lot of time journaling. And actually, one of that became my— became one of my books, or both my books. And I know that like there's a thing about journaling and like people, some people swear by it. Some people are like, haha, I don't know whatever that's really gonna do anything for me. And some people are like, yeah, I would never. I walk by that aisle in Barnes Noble or my friend journals and like, nah, it's like complete waste of time. Like, what would you say from your— I mean, like you said, you were going through some of this stuff as you were compiling. I don't want to even minimize some of that stuff. Like, it's, it's right at a certain point, this is, this is free information for some people that we can find on the internet and we're not taking opportunity to invest.

Yeah. And I think, you know, that's one thing about the One Life Roadmap Journal. And yeah, you can get it on Amazon. There's an adult edition and a student edition. —so if you're a teen, you know, or you've got a kid that's just getting ready to graduate high school, or, you know, it's a great tool. It's the—you like the graphics in this one. It's more playful for the kids, and actually we arrange it differently, kind of like so they can follow it for a year. We scaffold the information, so it's a little—then the next chapter is a little deeper, you know. It continues to kind of grow their skill level, whereas in the adult version we divide it just by the pillars, straightforward like that. But there's lots of activities. There's a combination of here's some guided exercises, and it's funny, we start with gratitude. That's the very first thing in the book is no matter what population, even when we— so we go around, we do free 2-hour Roadmap Experiences, which is an interactive, evidence-based, you know, experience that is where we call on the wisdom of the group. I keep saying these are universal truths. What happened is, you know, Tim learned all these things. What we did was just to put it into a plan that allows you to create it and follow these steps, you know. And so wash and repeat. Exactly correct. Exactly correct. And so when we do the Free 2 Hour experience with groups and organizations, we guide them through and it's group source wisdom because we want you to be the hero of your own story. We want you to realize that the information, we don't need to give it to you. It's actually around you. We want to guide you. That's why we call them roadmap guides. You know, they're not teachers, presenters, speakers. You know, any of that. We're not standing up there telling you what it is. We're actually, let's talk about it. Who do you know that was smart with their money? What did they do? This is one of the questions in that 2-hour event, right? And so, but in the book, same thing. There's a series of activities. Same thing here.

I'm cracking up because there's a reason why 98% of it is because I've had majority of people I've interviewed have been in real estate here. And I'm like, there's a reason why 98% because I saw they asked the question like, how many people here in either active or passive real estate? And it was like 3 people who didn't raise their hand in the room. And I'm like, okay, like, and then I've been talking on every episode with someone who's been involved in real estate. So it's— that question applies, like how you asked it there. It's, it's like, if you're listening to this episode and we ask the same question, right? If you ask me that question, what are the people that I know that are doing the most successful things in their life that have created some level of financial freedom? What are they doing? It's real estate.

They are doing real estate. You know, we talk when we— when you get to the finances section, one of the first things that we ask everybody is What's financial freedom? What is that? And so people, a lot of, there's a lot of answers you get. The reality is it's when your passive income, so the money that you're not working for that's coming in while you sleep, is covering all of the expenses of your lifestyle. You've got to make lifestyle decisions about that. What does that look like? So somebody that's got $3,000 a month in expenses and they've got $3,000 a month coming passive, they're financially free, right? Okay. So understanding that— mind-blowing, though, right? It doesn't have to be $300,000. Correct.

Talk about like, yeah, I want my Lambo or I want my whatever. No, it's not.

That's the first thing people say is, I want to— I can buy whatever I want without thinking about it. No. You know, talk to our good friend Jeff Hoffman that you might have heard speak last night. And it's, it's— take a look at him. You know, we— it's not about spending. Or opulence or any of those things. But yeah, I think real estate, the reason that you hear that so often is, so we talk about the reality in the finances section. So outside of financial, that financial freedom is your goal of finances, is that you are, there's 3 different income models, okay? The first one is public assistance, and that's very real. That's there to help you if you've fallen on some hard times, for your needs to be met, it's there. The challenge with it is, and this is where generationally we're having people get stuck, is that it's the most limiting one and you have no control. You really have no control. The next one— so, so we encourage people, get out of that as quick as you can. Take the help when you need it, by all means. It is a real income model. If you need help, get help. If you need help with food, you're experiencing food insecurity, go to the food bank because typically most food banks, you're not required to show any income. So wherever you are, wherever you're struggling, whatever income level you're at, go get food there first so you can use your money to take care of your other things. Right. So we'll stop there for one second.

Sure, sure, sure. This is something that's been popping up on my radar. It must have even been like once the pandemic started, I was doing some fundraising actually.

Our Idaho Food Bank. I live in Idaho and so I help them with development. Through the pandemic for a period of time. And so I got very intimate actually with food insecurity and certainly have experienced it myself. So share away. I actually have a little knowledge in this.

Yeah. So it's— so one of my, one of my former clients who grew up with food and that type of situation wanted to get his company involved in volunteering and he's like, well, I'm thinking about actually leaving my job to go work for a nonprofit. And we started discussing it, and it was looking at it from a roadmap perspective of like, well, if you worked for them as an assistant director, you have to start off and you haven't done this and you have not— and what are you going to be making? And it's gonna be like, I don't know, $34,000 in South Florida, whatever it is. I'm like, okay, but how much are you making where you're working now? Great. Can you use that leverage to one, bring the community, bring your business, bring your company in? Can you get more people invested in helping this? 'Cause we're so stuck in one way to solve. Yeah, how can you amplify your impact? Absolutely. Right, versus the amplification of it. And a lot of people think that we have to sacrifice one side in order to benefit some other side, but I think that kind of goes back to what we were talking about before the interview is like, Wems, right, this person wasn't yet killing it, but was so committed to helping solve a problem that was relevant to this person's life previously, they were no longer there, but it still is a massive fear and they wanted to help solve it for other people. Where would you say like people can start if they're not yet killing it when it comes to charities and being involved and right, whether it's time, whether it's money, like where, like how do they, how do they figure that out?

Where do they start? Right, right, right. So, you know, if we go from, we go from that and actually, you know, we kind of finish out the income thing, you know, your next step is is that vertical income where you're working, you're trading time for dollars, right? So you still are limited by that because there's only so many hours in a day. So now what I do— so even at that point where you're there, honestly, when we've gone in and we've helped people and worked in these vulnerable populations, some of the most generous people that I've known have been in these places. There's a men's transitional living home that we worked with in Sacramento, California, and 3 of the guys, when we started talking about the fulfillment triangle and, and part of what we teach is giving back. Yeah, that's part of that. When we get into the wellness section, actually, when we talk about fulfillment and, and that spiritual component of, of the mission and the roadmap is giving back. The things that these guys are doing, you know, some of them were giving some of their money away, like to people they saw that needed help, but they were going back and serving in a food kitchen. You know, now they're in a transitional home, so they're being fed. They're going to the soup kitchen and volunteering there already because they knew that they need those people. I've been in the most wealthy of rooms and had people that never even thought about contribution. So when you move then from that, you know, vertical where you trade into the horizontal, the passive, and you're talking about real estate, the beauty of real estate and why it's so so simple is that it creates passive income stream right away. I mean, almost right away. I mean, just equity in your home, right, is there. And so what do you do with that equity? How do you utilize that? So I think that's why a lot of people that you talk to, you know, get into that. And so that's the goal, is to move through those income levels so that more and more of what's coming in you're not working for. And slowly that transition goes into 100% passive, you know, which would be a great goal. And so, and this is something we talk about, and those most vulnerable, because when I talk to somebody that's on public assistance, and say, just hold on, you know, our finances, it's A, B, and C, what's coming in, what's going out. And if there's nothing left over, you need more of the A, right? And so what are some legal side hustles we can do? And we'll, we'll shoot around ideas, brainstorm ideas for— so all of a sudden it makes sense to them that they're— I'm not going to work just one job. I'm not going to get stuck in just one thing. I'm not going to trade this for that. What are all the things I can do to have— make that happen? Because my goal is that C. And so what? And so they're like, wait, you're telling me? So I'm going to put this together and I'm going to do some things I love and I'm going to make some side money. I'm going to have this hustle and I'm going to, you know, I finally bought a car and I'm going to do Turo. I'm going to— I'm in a— I'm in an apartment and I'm allowed to sublet. And so, you know, my kid moved out now and so I got an open bedroom. I can have somebody. I'm getting like— they're starting to get it, the possibilities that the— because people are resourceful. Sure. They just need to know how to do it. And so we go from that. So the next thing then is I have— I hate it when people feel like it's an obligation. I mean, truthfully, it is, folks. If you're out there and you've got the means, any level of means, and you're not looking around and saying, how can I make the world better than the place that I'm in right now? I'm not going to say shame on you, but come on. I'll say it. Like, okay, you say it. Shame on you. So I didn't say it, you know, I love everybody and I understand everybody will meet them where they're at, but But I want them to come. I don't want them to feel like it's obligation. I want you to use that fulfillment triangle that I said, you know, where do you love to do, what are you good at, and where is there an opportunity that you can make a difference? And I want you to connect that to your why. What do you care about? Did you lose somebody in your life and you want to cure an illness? Then do that. Did you experience food insecurity and you want to help that? Then do that. You know, do you look around and you see the homeless problem in your community or you see people that are struggling. You see people that are struggling from social injustice because they've never had the tools. And, and, and, you know, you're aware of it. Now try and understand it and what can you do so you can. And so we call it time, treasure, or talent. So donate your time, go volunteer. That's a great place to start because you get to look at the nonprofit and find out what's going on with them, right? And see if you're really aligned. Are they really doing what they say they do? Do they walk their talk, right? Number one, one life fully lived. We all have our own roadmap journey that we're on. This is something we do on a staff meeting and we have, you know, it's through and through this completely, you know, and our executive director, you know, you can, you can look up Carolyn, you can go on our website, walk out, watch our docu short about three of the lives that we've impacted and see that actually the people that are with us have been through struggle themselves. So from many different walks. Which is why our founder started it. He, too, started out kind of as a square peg in a round hole and just didn't want people to go through what he did. And so he wanted to put it together and help teach others. So then, you know, so talent. So what are you good at? You know, maybe it's not just volunteering, but maybe you're a great programmer. And, you know, like we're thinking there's got to be an app we can create with this journal, right? And so how can we do that? You know, because even thanks to the pandemic, I will say one of the things came out is one-to-one tech grants. And so a lot of these organizations we partnered with, we didn't even skip a beat during the quarantine. We were actually right there with doing virtual events with people in the inner city of Detroit and in Philly. You know, we kept going. And so, you know, maybe you're a tech person and you can help that nonprofit with their tech. Maybe you have a marketing mind and you can help them raise awareness. Maybe you're a great fundraiser, or you just got a network of people, you know. So your talent, that's your next thing, right? And then of course treasure, you know. And, and start with a one-time donation. If you see that they did a good job, you know, take a look a little bit more. Are you getting impact reports? You know, do you know where your money's going? Be sure that you know about that. Be sure they're a nonprofit. You know, you can find most of that out on their website. There's also other organizations out there that track you know, the impact of charities. You can look at their financial reports, you can look at their, you know, their tax forms, that sort of thing. But then when you give, you have a couple options. You can just give unrestricted and, and trust the nonprofit because now you've done your research, you trust them to do what they need to do, which those, you know, obviously those are the gifts we like the most because let us figure out where we need it. But if you have a special thing like we're doing these city blitzes here in Miami, we had a very generous donor that donated enough money to come in and us do a city blitz and we serve a whole bunch of organizations and hopefully we're going to certify more people and expand our bandwidth here. That happens, you know, so it's restricted funds or it's specific to a program. I want you to go print 15,000 Roadmap journals and give them out, which that happened to us. Awesome podcaster Christopher Lockhead did that, you know, and his follow your difference. So he was wonderful and sponsored So we can give these to everybody for the last year and a half so far. Everybody that goes to a Roadmap event gets a free journal thanks to Christopher. But, you know, there's things you can do. And so look at it in your size. What's your scale? You know, so you're just barely getting by, go volunteer or give $10. Right. If you love it and you're invested and they're doing great, most every charity now has a recurring donor program where it's a monthly give. You don't even think about it. You set it up just like your Dane subscription. What are you giving Netflix? I mean, are you still giving Netflix? No, I'm not going there. But— Well, you're going to have to, because all the people who've been sharing past— That's what I was just gonna say. They're all quitting right now, so that money, you know, either up it and you're gonna have to pay for your own Netflix out there now, or you can go to onelifefullylived.org and get in our recurring donor program. So there you go. $14.99 a month. You know what you'd do for us at that? But anyway. Yeah.

Well, what would they do for $14.99? So let's make it that simple. Sure. $15, $14.99 a month.

Sure, so that's a month, so you would think that would be at least, that's a little bit like our hard costs when we do bulk printing of these, you know, that's right around that neck of the woods. And so that would give us at least 12 journals in a place, but bigger, bigger so than that, you know, really that takes the lives of— so that'd be 12, 20 people, life-changing things, you know, life-changing role. Yeah. You know, you're able to transform their life, to give them the tools right then to make a difference. And so those 12 What does that mean? Because what we found out is for every person we serve, they're telling at least 5 people around them. And so now this is the ripple effect that we see in communities, because anybody that picked up a nugget today from what we've talked about— any— and I didn't give you a ton of tips, but we gave you a few, right? You're going to tell somebody else, like, I heard this on this. So what if now you're in a community, you're somebody that doesn't have access to this, and suddenly you've shared one tip with them. About financial freedom or public assistance or, you know, one of the, you know, who's— who are the 5 people that play the greatest influence in your life? You know, are they an anchor or an engine? You know, so those kinds of nuggets that you share and you start talking to people, you start teaching it to others around you. So I say 12 people, but to be honest with you, that's way more than 12.

The impact is exponential.

At the end of the day, it is.

It is.

Because this is easy to use, right? Simple to use. Yeah.

This is 2, 2.5 Starbucks Coffees. Exactly correct. Right there. Yeah, exactly. Yeah. So I know our time. I know they're, they're kind of waving at us. This is, this is the new thing since now. First, this is like my first week back doing in-person interviews. Everything's been on Zoom. So, yeah. So I have like all the wonderful, awesome— I want to first give a shout out to— yeah, as much as we're joking around, but to give a shout out to On Air Brands and to Eric Cabral. He put all this together. And I'm in a room. I know you guys might have been hearing some noise over this episode and maybe a few other episodes as I'm here at this conference. It's because I'm in a room with other podcasters that were brought in specifically for this conference to be support and to interview all the amazing people in this community. And write this one life fully lived, and you've heard other episodes. But again, I want to thank you so much for sharing your time, a little bit of your story and your passion about this. I mean, this is— when I saw it and I immediately read, I wanted to connect you with my friend who's in this industry specifically, in the population. So looking forward to those and other connections, hopefully. Yeah, I like that.

I mean, and yeah, anybody that's out there that obviously, you know, if you want to give, you can go to onelifefullylived.org. It's the number 1 and then lifefullylived.org. We have an easy donate button there. But also, if you have an organization, you know, that you volunteer at now, or there's an organization you know of in your community, please, if you email roadmap@onelifefullylived.org, that allows us to start the process and connect to those people in your community You know, or if you want to sponsor a city blitz, as I was talking about, reach out to us. You know, we'd love to come out. We'd love to find corporate sponsors that want to see it come to a community and make a difference. So if you're looking for a way to make change right now, reach out to us. We'd love to partner with you. We'd love to bring this everywhere. You know, we're in a lot of cities, but we'd like to be in a lot more.

So I'll make one little ask from everybody who's listening. So if you've ever— from any show, this— I don't know what number this is going to come out. It could be 120. 9, it could be 140, whatever episode it's coming out. If you've listened to this show and any other shows and it's had any type of impact on you, please go to the website and just whatever it is, if it's $3, if it's $5, if it's $10, if it's $100, if it's $100,000, whatever it is, minus the credit card processing fee that I'm sure it costs you guys.

I think they let you— now they ask you, would you like to cover that too? So go right ahead, but we're fine with it either way. We appreciate you.

But even if it's, even if it's like, if there's any value. I know, right, there's how many episodes it's gonna be at this point. I don't care about the reviews, just give, give something and do it, you know, on my behalf of that you got something out of this conversation and previous conversations.

And again, awesome, looking forward to our next conversation. Thank you so much.