Jeff LangmaidFounder, The Evidence Based Chiropractor

Animal Health = New Chiropractic Frontier

1 Dec 2024 · 0 min

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Jeff Langmaid argues that chiropractic care is substantially underutilized for animals compared with humans (he notes ~15% human utilization) and calls this a missed opportunity for pet and animal owners—from racehorses to family dogs—because animals play important roles in people’s lives. The excerpt frames animal chiropractic as a growth frontier and an emotionally resonant issue for owners.

Yet when I think about 15% of humans utilizing chiropractic, I can't imagine, quite frankly, how low the percentage on animals are. And it's such a missed opportunity for so many people who do love their pets. You know, whether they love their racehorse because the racehorse makes money, whether it's their dog because it's a family, whatever combination of animals and the animals interacting with their lives, they're such an important part of all of our lives.