Jeff Langmaid (speaker) argues that although research recommends medical doctors refer patients to chiropractors, real-world referrals lag due to slow trickle-down of research into practice. He emphasizes that this delay can take decades and therefore places responsibility on chiropractors to proactively build referral relationships through consistent, regular outreach rather than waiting for organizations to force referrals.
Why are MDs still not sending patients to chiropractors even when they should? Because there's just a lag. Just because research is produced and they're recommended to be referring to chiropractors doesn't mean it happens. There's a trickle down effect. It's real, and it can take decades. That means the onus is on you to build your referral relationships. Don't wait for any state organization, national organization, or anybody else to magically sprinkle referral dust on your practice. If you're going to be holding your breath for that, you're going to be waiting a long time. But what you can do is get out there and take practice steps each and every day, each and every week, and each and every month to ensure you get the referrals that your practice deserves and your patients get the care that they need to get the results that they want.
