Chiropractors often love patient care but lack business skills. Jeff Langmaid argues the real problem is they don't understand their own leadership style, so they can't figure out which skills to develop or who to hire.
There are so many of us, I was going to say as chiropractors that get into this because we love people, but we just don't have the really expertise that skill set needed to perform in business. And bridging that gap is just. It feels like an impossible task for so many chiropractors out there.
There's almost this assumption because they're so intelligent, that they should be able to run a business without any problem. Like it's something lower on the scale based on what they're qualified to do. And the truth is, is that it's not just one skill set, it's a myriad of skill sets. Running a business. You got sales, you got marketing, you got hiring, you got team building, you've got culture and earning money. We have found in 24 years that, that there is one thing that this stems from. They don't understand what kind of a leader they are. There are certain things that they don't like to do, and there's certain things that they shouldn't be doing. And if they don't know how they lead, what's natural for them, they won't know what skill set to build and they won't know what to hire for.
