Jeff Langmaid breaks down the statistics on low back pain: 40% of people experience it in any given year, and 90% will have it at some point in their lives. These numbers represent a huge opportunity for chiropractors and movement-based providers to grow their practices.
40%
90%
About 30% (3 out of 10)
Interestingly, they pointed out that 40% of people will experience low back pain within a given 12 month period. We know about 90% will experience back pain over the course of a lifetime. We know there's about a 30% point prevalence rate, meaning on any subset of people, 3 out of 10, 30 out of 100, 300 out of 1,000 will have back pain at any given time. But now we know 40% of people will experience back pain during any, any 12 month period. So is there opportunity there? Absolutely. And is what we do as chiropractors, as movement based healthcare professionals, the best way to take care of it? Absolutely. So that means there's plenty of opportunity to build and grow a practice by helping people regain their quality of life.
