A short interview from Jeff Langmaid about patient retention through regular outreach. The guest recommends frequent contact (email, text, or video), suggesting a bare minimum of weekly messages and an ideal cadence of two to three times per week, mixing condition-specific information with general health tips to keep patients engaged and encourage referrals.
Break down what you think are some of the most important aspects of why you should, if you're not as a doc, stay in contact with people. Maybe what a good cadence might feel like or look like. Talk about the importance of it, what you've seen.
It's one of those things, a little is good and a lot is actually better. The only way to do that is send out information. You know, maybe you're very good about video. We were talking about this, right? I suck at video. Like, it's all right, but if you're good at video, send out a video once a week, twice a week, just to add general health information. I like writing. I. I enjoy it. So I type out emails. Emailing your patient, minor text, yours or video, at least once a week would be the bare minimum. But I think, man, if you could do it two or three times a week with relevant content, maybe if you're super slick, one time a week about their condition. So, hey, what is facet pain all about? And then another one, just general health information. I think people will be very appreciative. And then when they are at work next to their friend who's going, oh, my back pain is killing me, they often will say, oh, man, I just, I just saw an email come through. Hold on real quick. Lang maid. Ah, there it is. Here. Here's how to call them, right.
