Thinking About Adding Shockwave to Your Practice? Watch This First.

I've talked with dozens of docs. I think there are thousands that have heard about Shockwave and have considered adding it to their practice.

But haven't yet.

What are some of the primary considerations you'd recommend that a chiropractor who's thinking.

About it thinks about before.

They make a buying decision?

I love to make sure people have their foundations in the right place before we start thinking about bringing a technology into the practice. When we talk to the chiropractors, that some of the things that we can get lost in. I can bring in red light therapy. It's going to change my world. I can now do weight loss. Now I'm going to see more patients. I'm going to do this. It has to be congruent with the type of patients that you want to see. First of all, you have to have a good foundation of your systems, make sure you know your numbers and all this kind of stuff. Because regardless of the machine you get, there's an investment in there, whether it's time, a lot of money, combination of the two. If we don't know what we're doing from a chiropractic standpoint and a business standpoint, then regardless of the technology coming in, it can be a stress on the system. My whole goal when somebody's looking to add this into the practice is that they're doing great. They're looking to amplify themselves without bringing on maybe another new doctor in the realm. They want to see the same type of people there are already seeing, but almost expand just the width of their practice to be able to tune into other ailments that they're not necessarily targeting, like tennis elbow, golfer's elbow, frozen shoulder. Yes, we see those patients chiropractically, but then they're also being seen by the orthopedist for those problems.