Jeff Langmaid argues that chiropractic practices waste ad spend when they don't call leads within one minute. Outbound agents working 24/7 can improve appointment scheduling by 2 to 10 percent monthly, turning marketing dollars into actual patients.
What I've seen now is outbound agents, the ability to call leads 24/7, 365 within 1 minute of the lead coming in. The other thing I think is really important to highlight and where I'm going with this is it's not only about inbound. We talked about speed to lead and the importance if you're spending thousands of dollars on paid ads, thousands of dollars on ad management each and every month. Man, every one of those opportunities is really, really important. That's a lot of money. So think about just bumping up your ability to connect and schedule individuals by 2%, 5%, 10% a month. That's meaningful. So what I've seen now is outbound agents, the ability to call leads 24/7, 365 within 1 minute of the lead coming in. That is massively impactful for the businesses and practices that are spending thousands of dollars a month on paid ads, and that's their main driver of new patients aside from referrals. So an outbound agent is something that we've recently seen become a really, really impactful and important part of a chiropractic practice.
