eating ice cream

Eating ice cream is both pleasurable and painful just depends on what you focus on. It's pleasurable when you focus on the taste and the fun of eating it, and it's painful when you focus on the consequences that always follow. If you're someone who wants to lose weight, six seconds after you take that last bite of ice cream, the consequences kick in. And the worst of those consequences are the mental and emotional ones. As soon as you finish eating that ice cream, you start beating yourself up. You feel bad about yourself, and you experience a whole bunch of negative emotions. And so it's up to you which one you're going to focus on, because which one you focus on is going to dictate how much ice cream you end up eating.