Turn Marinas, Campgrounds, and Tenants into Your Sales team

Next is the marina and the campground referrals. Marina operators and campground managers frequently encounter boat and RV owners who are looking for winter storage or long-term solutions. So a relationship with a marina near your facility, even an informal one, produces a steady stream of high-intent referrals throughout the season. Then you have referrals from your existing tenants. Your current tenants are your best marketers. They know other boat and RV owners. At the marina or the campground or the boat club or the RV rally. A tenant who's happy with your facility mentions it constantly in those communities. So build a simple referral program, maybe one month rent credit for a successful referral, and you've created an incentivized word-of-mouth system by doing that.