Kevin Surace argues that AI will automate routine tasks like data entry and basic writing, so people need to shift toward work AI can't do: interpreting AI outputs, shaping strategy, and making business decisions. He describes feeding a 50-tab spreadsheet to Gemini and having humans act on the insights it surfaces.
Your purpose can no longer be something that AI does really well. So choose differently. It can be the outcome, the output. It can be your family. It can be something else. But you're only going to be working on in the future things where you add real, real value. And you're going to add real value to the outputs of AI, to the inputs of AI, to the analysis with AI. But you're not going to be writing word by word, probably, of anything. It's kind of ridiculous, right? Who's going to do that? Who's going to pay you to do that? Who's going to pay you to look at a huge spreadsheet with 50 tabs and decide what it means? No, you're going to put that into Gemini, and Gemini will tell you how it impacts your business and what you have to look for and what you have to change. Now you're adding value to the strategy and the tactics of the business. You add no value sitting there for 3 hours analyzing 50 tabs. That's craziness.
