How To Get AI To Write High-Converting Emails For You

Welcome to the Business Without Burnout podcast. I'm Kirsten Roldan and I help entrepreneurs make a lot of money peacefully. I'm a New Rican who went from working in healthcare while cleaning houses and braiding hair on the side to building a business that's generated over $4 million and counting. But there was a time I almost shut my business down because I had a lot of money but no peace. I managed to turn it around and that's why every week I share the 4 strategies that help you grow without burnout: email marketing, team systems, and mindset. So let's dive in. Hello, Peaceful Millionaires. Today we're talking about how to get AI to actually write high-converting emails for you. Not generic emails, not copy that sounds like everyone else, emails that sound like you and sell. So before we get into this, I just wanna share some context. Last year I went through professional AI development training with an actual developer, not a course, not a YouTube tutorial, so I know what I'm talking about here. And that experience changed how I understand AI entirely, not just how to build bots, but how AI actually works under the hood and what it genuinely needs to produce high-quality outputs. Now I'm helping my clients use AI to make their business more peaceful, and that's what I'm sharing with you today. So in order to get AI to write high-converting emails for you, you need to understand a few things about AI first. Number 1, tools like ChatGPT and Claude are general public models, meaning they are trained to answer virtually any question on any topic. That breadth is exactly what makes them weak for copywriting. Their outputs are vague, unspecific, and not built around you. The editing load required to make general AI output usable is so high that it defeats the purpose entirely. But here's where most people go wrong, even when they try to build custom bots, because people are starting to catch on. I'm noticing like they're like, ooh, okay, custom bots are a thing. I even have some clients that are like, oh yeah, I built my own custom email bot in ChatGPT with your frameworks. And I'm like, no, no, no, no. AI is essentially a robot. That only speaks robot language, okay? It needs simple, specific instructions on narrow topics to produce quality outputs. One general copywriter bot will always underperform compared to a dedicated brand voice bot, a separate email topics bot, a standalone email copy bot, and so on. Specificity is everything. Okay, so here are 3 things you need to do to get AI to write high-converting emails for you. Number 1, stop using ChatGPT, Claude, or any other general public model for copywriting. General public models produce basic, unoriginal copy, even when you do a custom bot, which I'll talk about later. Not because it's necessarily bad, like the AI tool itself, but these, these tools were just never built for this specific job. They're built to be, you know, just a catch-all for everything, and it's not gonna give you really good copy. That's where you're gonna get that AI-looking copy that nobody likes. Number 2, build a brand voice that is actually a guide, specifically a, a brand voice guide that is actually AI readable. There is a lot of advice circulating right now about building brand voice guides for AI, and most of it is honestly, it's incomplete. Here's what nobody is telling you. Uploading a PDF brand voice guide to a general model doesn't work because general models will always prioritize pulling from the internet over your uploaded document. And even when people build a custom bot, they often upload a brand voice guide that isn't formatted in a way that AI can effectively interpret. Interpret it. So it looks right to a human, but it's not structured in AI language. You need a custom bot specifically designed to help you build your brand voice guide in a format your other AI bots can actually read and use. When I told— I remember I told a few colleagues this, they were blown away. They were like, wait, I didn't even think of it like that. I've just been like giving them my general brand voice document that I made with like my branding expert or like my copywriter, but I just uploaded the PDF and I'm like, yeah, it's barely catching anything. It might catch a few things, but it's barely able to read that because you did not format it in a way where the AI can effectively interpret it and analyze it. Right. So that was a huge thing that they learned. And when I told them that, they were like, oh my goodness, that changes everything. So with that, that brings me to the third thing. Use proven individual custom-built bots coded with strong copywriting frameworks and then learn how to prompt AI correctly. So this is the part that changes everything. You don't wanna just use any bot for your copywriting, but bots that have real copywriting strategy built into them, all right? So inside Million Dollar Email, I give you a complete copywriting suite built specifically for this, a dedicated brand voice tool that helps you actually build out your brand voice and centralize all of your offer details into one place. In a way that your AI, the, the AI that you're gonna use inside the program, can actually read it and analyze it and use it so it actually works. Then an email topics generator tool that is coded with my signature frameworks that are high converting and proven across 50+ niches. An email copywriting tool that actually writes copy for you. And then a, an expert copy review tool that will look at your copy and audit it with an expert eye and make sure that it's as high converting as possible. And they work. They work. Okay. I have been using them for this entire launch and I have had my highest amount of pre-enrollments to date. At the time of this recording, I have not even opened the doors yet and I have my highest amount of pre-enrollments that I have ever had. I am like blown away by how good these bots— I just saw a thread the other day that was like, oh, everybody talks about what AI can do for them, but it doesn't talk about how it's working for them. Mm-hmm. My AI is not just writing all my emails for me, coming up with all my topics for me, writing copy in my voice. It is also literally increasing my conversions. So we love it here. We love it here. On top of that, right inside the program, you will also learn how to prompt AI correctly so you can get more done with less prompts. So when you join Million Dollar Email, you get instant access to this full proven high converting copywriting suite that is built and designed from an AI builder's lens and not just like, you know, just like a YouTube tutorial, right? It's built with a developer's eye. Sometimes it's so annoying when you have to go back and forth, back and forth, back and forth just to get to where you wanna go. I have been averaging 1 to 3 prompts before I have everything I need from this AI copywriting suite. All right? That's how it should be. But you have to know how to use AI effectively. My signature program, Million Dollar Email, is officially open. This is the program that has helped entrepreneurs hit their first $100K to million-dollar years while being social media optional. Listen, millionaires put email first, everything else second. Every 7-figure entrepreneur you know and love in this industry is making money primarily from email marketing. Even when they have podcasts, even when they have social media posts, email marketing is the most important part of their sales strategy. And that's why I created the only email program in the industry that helps you increase your subscribers and sales while relying less on social media. With over 3.3 $1 million in client sales across 50+ niches, it's time to meet the highest performing email strategy in the industry. Because you don't need another template pack or membership with prompts. You don't need overcomplicated automations. You don't need to hire an expensive copywriter. You just need a proven strategy and AI copywriting suite to implement it for you. Inside the program, I'm giving you every strategy that built my million-dollar business in a simple roadmap. How to grow your list with high-quality subscribers. How to sell anything with high-quality messaging and persuasive sales copy. What kind of weekly, evergreen, and launch emails to send. What funnels to build and how. A proven AI copywriting suite that will implement my proven strategies for you. It will create strategic email topics and write converting copy from subject line to PS line using my strategies with your voice. And on-demand feedback. You will have access to our expert copy review AI assistant that gives you instant feedback on your emails. Just like I would. I use it for my own emails and it tears me up every time. Plus, you will get access to a community where 50+ niches are represented to see real email examples, strategic learnings, and have opportunities to network. You do not want to miss this launch because if you join by Friday, March 20th, you get access to the Own Your Income bundle because you cannot have inconsistent income on an inconsistent platform. That's why I'm giving you the The exact system I use to have full control of my income outside of social media. You will get a bundle of resources designed to help you optimize your reach, write like a millionaire, and never chase algorithms so that you finally feel in control of your income and make more money than ever before. I hope to see you inside. The link is in my show notes. Don't miss it.