475. Creating Life-Changing Art While Remaining Anonymous - with Atticus

Hi, everyone. I'm so happy you've tuned into the show. Whether you have listened before or you're brand new, I'm so grateful for you. You have no idea. And this episode is brought to you by my Become Aligned course. And podcasts are amazing. And I know that you know that because you guys all listen to them, and I do, too. And sometimes they are not necessarily enough because while we're listening, sometimes we're passively listening and we're not actively listening. So the reason that Chris and I. Chris is my husband. The reason we've created this course is because we get asked so many questions outside of the podcast on how we started living the life that we live now. A life of happiness, of abundance, of really understanding that life is always full of problems every single day, but there's always a solution. And how do we shift back into a mindset that's going to keep us happy, keep us together, keep us successful, and keep us in thriving relationships? And that is what our, our Become Aligned course is about. You guys, we cover everything from mindset to the rituals that we do every single day. We talk about different energy sources that's really gonna provide you with lasting energy. We talk about your purpose and what that actually means, what it is and how it's ever changing. We're gonna tap into your beliefs, we're gonna show you how to build a tribe to support where you're going. And we're definitely going to talk about wealth, abundance, money, all of the good things, and how to sustain all of this. Because while, like I said, POD are absolutely awesome, you don't necessarily sit down and actually write out a plan for yourself. Because as much as I can sit here and tell you on the podcast, what we do and how much, how many different people that I can interview, it's important that you actually learn how to apply these things in your own life. So if you've been listening for a while and you are ready to go deeper and you really want to get some direct training and be able to dive into your life and yourself and your mindset, this is the course for you. I don't know about you, but I absolutely have points in my life where I don't know where I'm going. I don't know what I'm doing. Sometimes I hit walls where I don't necessarily feel happy anymore, and I haven't sat with myself long enough. I haven't really let myself think. I haven't written out how I actually feel. And so many people who took this course said that it was completely life changing and they revealed a lot of things about themselves, about them, about their. About their relationships that they weren't really looking at or they were avoiding. And it's about having those tough conversations, not only with other people, but really with yourself and knowing that you have the tools and the access to the tools. And we're going to teach you all of the tools that you need not only to move through things, but to actually thrive on the other side. So, you guys, I would love for you to join the aligned community. It's such a special group of human beings and you get lifetime time access. This is nine different modules where you're going to be working through each area of your life at your own pace. So you might need something on abundance, you might need more on, you know, money, you might need more on your purpose on your tribe. This is where you can really go deep on exactly what you need and make sure that you're not missing any of your blind spots. If you are feeling stuck or if you are wondering how everyone is doing it and how they're managing it all. This is a truly honest course about how to have a thriving life and manage and deal with all of the different problems that do come up in your life and understand that not everyone is going to support you and not everyone is for you and you are not for everyone. And that's okay. It's finding your people. It's forgiving yourself. It's creating a life of abundance and choosing your own purpose and your happiness. So, you guys, you can go to becomealigned.com that's becomealigned.com and you guys know that because you're listeners, I'm gonna give you an awesome deal and an awesome discount and I cannot wait to see you in that community. And also let me know if you join because it is such an awesome, awesome community. And also I'm really proud of this course. Chris and I poured our heart and our soul into this. Everything that we've done, everything that we've learned, we've invested so much into ourself that this is everything that we have applied in our lives. And if you want to know how we've done it, we put it all on the table. We've put it all in this course. So if you want to know, go check it out@becealigned.com so let's get into the show.

The best things in my life started happening when I just started to follow my heart and pursue who I was.

Welcome to the Earn your happy podcast. I'm Lori Harder, founder of The Bliss Project, 3 Time Fitness World champion, fitness expert and cover model turned self love junkie, lifestyle entrepreneur and author. Each week I'll bring you a guest or a thought that will help you bust through your fears, connect to your soul and get focused and clear so.

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Welcome back to the show and oh man, am I geeking over this guest. I have followed this person for a while and I just think it's so freaking cool that they are completely anonymous. So enjoy this podcast and the emotions of wanting to know who this human is, but also just freaking loving that he writes from what he says is the shadows so that he can truly just share from his heart with zero judgment. And I really got, I went deep with him on talking about this because I think that, you know, there's definitely freedom in it. And I also just wanted to ask a lot of questions about, you know.

What it's like to create like that.

And how can we create beautiful art from a place where we are exposed out in the world if we're not Anonymous. So you guys, my guess today is Atticus. If you've never heard his name before, you've probably met someone with his words tattooed on their skin or heard them sung at a concert. Atticus, the young, Anonymous two time New York Times bestselling author has taken the world by storm with his beautiful poetry and powerful, simple themes of love and strength of the human spirit. He's been dubbed the number one person to follow by Teen Vogue and the world's most tattooable poet by Galore magazine. He's been followed, quoted, retweeted by the world's top superstars, from Karlie Kloss to Shawn Mendes, Emma Roberts, Alicia Keys and the Kardashians. We all know if you get retweeted by the Kardashians, it's going to be a good day. Atticus words have been tattooed by tens of thousands of his avid followers. He's been featured in Time Magazine, Elle, the Guardian, Teen Vogue, Huffington Post, Publishers Weekly, the New York Times, Wall Street Journal. He's also collaborated with People or he's collaborated with Kygo, Maroon 5, Stance Socks, Target Coach, Urban Outfitters, and Refinery.

Refinery.

Say that three times fast, 29, among others. In 2019, Atticus launched his own wine brand called Lost Poet. All of this while wearing a mask and keeping his identity a secret. Wow.

Like, how do you do that, right?

In his words, he says, I'd rather send love from the shadows. You guys, his wine, so freaking good. I got three bottles of it. It's like one of the most beautiful, romantic gifts that you could give to anyone. A loved one, a friend, whatever. Just freaking awesome. If you're a wine lover like me, they are stunning bottles with poetry on them. Are you kidding me? So we'll link that up as well in the show notes for you to be able to go and get yourself some bottles of wine that are just ridiculously gorgeous. I want to take this moment to remind you I want to be in the room with you at the end of March. Last weekend of March is the Bliss project. This is going to be the most epic Bliss project we have had yet. You don't want to miss it. I don't care if you're nervous, that means it's the perfect room for you. If you're excited. Also the perfect room. Go figure. So you guys just be willing to get in the room and let the magic happen. That's all you have to do is show up, show up with your nerves.

Bring it all with you.

It's all welcome. It is going to be game changing for you. This is what I know. I've now done this for eight years. Get, get in the room. Sell something. If you need to get in the room, you can do it. All right, you guys, go to theblissproject.info I can't wait to hang out with you there and just dance and have fun and meet your tribe and let the magic connections happen. If you're waiting for something to happen, it's not going to come to you until you take a big step and tell the universe that you are open, willing and ready. And that's how you do it, guys. You step in the room and you show up. So let's get into this podcast.

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All right, you guys, I am so excited because I have someone so brilliant with me today. And Atticus, welcome to the podcast.

Oh, thank you so much for having me. It's nice to be here.

So this is so crazy. We realize we're actually neighbors. We could have done this in person.

I know. We're literally a stone's throw away from each other.

So you are in Venice Beach. Have you. Where were you raised? Where were you born and raised?

I was raised in the Pacific Northwest, so California.

Oh, amazing. That's awesome. What brought you to California?

I mean, I love to travel. I love. I love the ocean. And, you know, California's just got that ocean year round, so it just made sense to me. But I do travel a lot, but I kind of call this my home now.

Okay. So I want to. Why don't we start there and just talk about how our environment potentially can feed whatever it is that we're doing? So you are clearly a poet and a creative. So when you had the realization that you were kind of most likely fed by your environment or surroundings, is that really important to you to get somewhere that inspired you?

Yeah, I mean, you know, just growing up in nature and close, you know, close to the ocean. I've always said that nature is. Is in a lot of ways, God's free muse. And, you know, I find I draw so much inspiration from nature, and certainly even I even. Like, when I get writer's block, I'll find myself going into nature, going for a swim or a sail or, like, riding. You know, I have a motorbike and. But just being in nature and to some degree, just helps so much with creativity.

So I want to know about the first time that you discovered that you had something to write down. You know that moment where you're like, what is this? And you put it on paper and you look at it and you're like, is this something? Because it feels like something.

That's a funny way to put it. Yeah. It actually came about serendipitously. I never grew up writing, certainly not poetry, and I never even thought about it as a possibility. And I was in France, of all places, and I met this guy named Michael Madsen. Do you know who that is? He's a guy. No, I don't Kill Bill. He's the bad guy. Reservoir Dogs and I think a Justin Bieber music video. And I found him to be one of the most profound people I'd ever met. And he told me a lot about his struggles with fame and addiction and how, in his word, Poetry is. Saved his life. And for me, that this year was this, like, American badass who was writing poetry. And, you know, that kind of gave me permission to explore that side of myself. And I was in Paris, one of my first trips to Paris, a few days later, and I just saw something I thought was beautiful and started writing about it.

So did you share it?

Not right off the bat. I started writing them on a typewriter and. And taking photos of them, and I was like, oh, you know, I'll put them on Instagram. I didn't know what would come of it. I was just kind of hoping I'd meet creative people, I guess, and I certainly never expected it to blow up.

I am obsessed with just talking about the way that ideas come in and the way that people experience it and kind of what opens up that creative vortex. So for you, when, like, even that moment of, like, hey, I'm going to lean into this. Did you. Did you set an intention? Did you see it in a picture? Like, you know what? It's a picture in your mind, and the words come through. Like, how did it come through for you when it first started to feel like, oh, this is something that's coming through me?

Yeah, Well, I think it had a few things. I mean, I think it helped that I just had no goals for it whatsoever, and I wasn't following any rules. And it was. For me, it was just completely a creative outlet. And so I had freedom to do whatever I wanted to do. And I also wasn't trying to write good poetry. I was just trying to write and just, you know, just get it out there. And I think that gives you a certain amount of freedom. Bukowski has this famous line. He said, if you're trying to write, don't try. And, you know, basically what he means by that is, like, don't go. Try to write anything perfect. Just. Just, like, enjoy writing. And I think that was the biggest thing for me when I first started. I just. I just so much. I so enjoyed it. I really loved it, and I still do.

So there are times that you can get into a space where you're either comparing or you read something else, or you have something in your head that you want to get out and you kind of get stuck, you know what I mean, in that. In a place of. You know what I'm talking about?

Yeah, totally. And are you asking how I get out of that?

Yeah.

Like, when do you. How do you notice that you're in it first? What do you say to yourself? And how do you get out of it.

Yeah, I mean, I think that's. That's the writer's experience. And certainly, certainly, like the creator's experience is to like. To, like, hit those blocks. And I think, you know, we all do. And for me, I just, you know, know that it's a natural process and part of the experience. And so. But I do have, like, tactics to help me get out of writer's block and. And, you know, just similar blocks. And again, like, one's just getting out in nature. One's, like, just changing my. My world. If I'm writing it at home, I'll. I'll. I'll, like. I'll go to a coffee shop or, like, you know, go hang out with friends and just try to get my head out of that and just try to find that enjoyment again. Just start writing things. I really like to write Hunter S. Thompson, who wrote Fear and Loathing in Las Vegas and things, one of my favorite authors, he had this technique where if he couldn't write, if he couldn't get that into that flow state, he'd literally take out his typewriter and open up a book of Hemingway or something and just start writing every word from it, you know, just sentence after sentence. And. And he's like, once I got into that, like, the mind of. Of Hemingway, I could just feel that flow, and then. Then I'd be able to start writing my own thing. I found that interesting.

Oh, I love hearing that. Because sometimes if I'm not feeling like if I have to go speak or, you know, do anything like that, inspire people, whatever it is, I'm like. I'm like, oh, my gosh, I'm not feeling that way. So I feel like if I. When I can plug into the energy of someone who is inspired, like, who's written something inspired, I'm like, okay. Or even go watch it sometimes. Right? It's almost like you're borrowing it and you can mirror, like, oh, that's what it feels like and looks like and sounds like inspired. So is it a habit for you? Like, do you believe? I'll tell you, this is the craziest. So when I was writing my book, because I'd never written a book before, I was like, how am I going to do this? Like, you really. It can feel pretty daunting. You know, like, every day I'm supposed to say something smart. Are you kidding me? Like crazy. So I would sit in front of this computer, and I noticed that the more and more and more that I did that, like, the more my back hit the Back of the chair. And, like, I had my ritual and my coffee and, you know, set up whatever I wanted to set up. For me, it was like my body was like, okay, we're going to write, you know, and it wasn't always, like, it was even good, but I would notice. I would just. It's almost like I could accept even if nothing was coming through, like, I could have a little grace. And I was like, okay, this is the process. So a little bit about, like, is it a habit? And what are some of the emotions that come around the process, like resistance and things like that.

First of all, I think you. You kind of nailed it. And. And, you know, I found something similar. And I know a lot of writers are the same. It's like, you know, half the battle is really just showing up and like.

Oh, my God, yes.

You know, you just spending that time in front of your computer or in front of the, you know, your journal or however you write, but just being there. And, you know, a lot of the time, at least for me, you know, you're not going to write anything good. But, you know, sometimes you just get into that flow and then just realizing that's the natural. The natural cycle for sure. And so, you know, I definitely. I think, as you said, like, the routine of it all helps. You know, I think that, like, you know, sitting down in front of your computer with a cup of coffee, you start, like, having that association with the cup of coffee, and you're like, this is good. I need to go. Right? Your body's just like, I need more coffee.

That's exactly what it is. I was like, you don't need a second cup of coffee right now. You need to type a word.

Yeah, yeah, just type anything at all. But no, the ritual is so important in showing up and making it part of your routine and just realizing that it's not always going to be great. And sometimes you'll just have seeds of ideas. At least for me, I spent so much time just throwing down ideas, seeds to come back to later.

So does that just look like sentences coming out? So for people who are listening, who are. Maybe they want to create a program, or maybe they want to write a book, or maybe they have a business idea. Is that literally just, like, letting it be okay to not have completed complete ideas and just writing sentences? Or what does that creative process for you look like if you have, you know, if you're sitting down and just. Because I think so much of this is grace. Right. So how do you, like, let. Not have the idea fully there, but allow the grace around. Like, it doesn't have to be fully.

There 100% and just like getting really comfortable with that. I think part of it is like, I know a lot of creatives put a lot, put a huge amount of pressure on themselves to always be creating, you know, the big idea or, you know, whatever, but like it's a game of inches and moving yourself along. And Woody Allen has kind of like a famous routine where he just literally writes ideas or like scenes down on like pieces of paper and keeps all of these, like, you know, ideas and seeds. And somehow he puts this together later on as he moves inch by inch into like, you know, in these incredible more linear stories. But I find the same thing. It's like I'll always have my phone on me and I have like a notepad on my phone and, you know, somebody will say something beautiful or in a beautiful way that I hadn't kind of heard before, and I'll write that down. It's just like a seed of an idea or I'll see something I think is beautiful or notice something and. And I think certainly in poetry, a lot of it's just about noticing, noticing the world and just trying to be present to what's going on. And those are all just like ideas. And then other times I'll sit down and I'll turn those all into little short or bigger kind of ideas or longer things.

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Okay, so you made me just think of a random question, but I think it goes with I'm, I'm. I love watching all of the movies on, like the, you know, like rock bands and artists and musicians and things like that. But they are.

It's.

It's almost like they're so. I love it because it's so bittersweet. It's like this horrible, beautiful torture that I'm like, why do they have to be so tormented to create such beautiful words of art? Like, is that a true statement? Or do you think that it's like, do you know what I'm saying? Like, why is it just the contrast?

Or is it.

I don't know.

I'll tell you part of it. And I do find there's a correlation often between creative people and these tumultuous people and people that go through these huge ups and downs. And I think often. And it's because they feel so. They feel so much, you know, and part of that feeling is what gives them their art. You know, they can really put in those feelings into art. However, you know, it comes often at a cost in that, you know, it blows up in these, like, chaotic, you know, like, often depression. But it's like also this, like, certain chaos. And you see that with musicians as well. Musicians is different also because, you know, you have these people who go and perform in front of millions of people often, and the adrenaline that comes from that isn't matched. You know, they'll end tour and come back, and, you know, nothing kind of matches that adrenaline. And so they discrepancy so vividly. And so they often go to drugs and alcohol and. And things like that.

Okay, so that brings up this question. So you are anonymous and, like, do you ever have moments where, like, you see someone's tattoo and it's your poetry or you see your work out in the world, and you just want to be like, that's mine. Like, that's me?

Yes and yes and no. I know exactly what you mean. And sometimes, I mean, you know, it's like there is a certain. There is a certain wonderfulness about being recognized for your art. You know, I think that that's a. That's a beautiful thing. For me, it wasn't worth the other side of it, you know, and I didn't want it to kind of blend into the rest of my life. And, you know, I. I mean, you're the same, you know, growing up in. Or like, being in a place like Los Angeles, you're exposed to a lot of fame, and you often see the kind of dark side of fame and recognition. And Bill Murray has this line. He's like, if you want to become famous, become rich first and then see if you still want to become famous. And I do think that certainly in this day and age, there's this obsession with recognition and fame. And I think so oftentimes it's for the wrong reasons. For the wrong reasons. And, you know, I'm just not interested in that side of everything, the kind of, like, getting recognized. I want to be able to walk in Paris and just be a poet in Paris and not get, you know, recognized often, you know, all the time. So. And, you know, the other side of it is I really wanted to, as a poet, remind myself to. To write what I feel and not what I think I should feel. Not right for everybody else, but, you know, try to be as honest and vulnerable as possible. And the mask helps me do that in so many ways. And it was important to me. I mean, it's a battle always, but, you know, you just try to do your best.

So if People said things to you, like, oh, has it made it easier to hide behind it? Like, is it easier to write things? Do you know what I'm saying? Like, the other side of it, with people maybe saying that it's like an easy way out of being able to expose your work without having to kind of take credit for it.

Yeah, I mean, I find it easier. I find it easier to be more vulnerable. I find it easier to just write for myself and not for anything for anybody else necessarily. And, you know, my publishers are always like, can you just please, like, you know, announce who you are or, you.

Know, like, you're making this challenging for us.

Yeah, I know they make it, but, you know, for me, I'm just, like I said, not interested in that side of it.

Yeah, no, I do see a huge. I mean, there is a lot of freedom in that. Like, there is. I always think about. Because I. I also love. I just love to write, but I think that so much of what I write, I'm like, wow, this feels either like a left turn or this would be so, like, you know, this would be so exposing that. Yeah. Like, I wouldn't put things out into the world because, yeah, it just totally. Like, you could almost start a incognito page. So if something pops up called, like, I don't know, Rubik's Cube, you'll know it's me.

Okay, well, that's a really interesting point you bring up. And it sounds like you struggle with the same thing that I do to some degree. And Tim Ferriss, I think, said it really well at some point. He's like, so many times on my blog or podcast or whatever, he's like, you know, I'll be worried. I'd be like, you know, this is too exposing for me. And he's like, what I've realized is like, as, you know, as I've progressed is like, that's. That's when you're onto something. You know, that's when somebody out there or a huge amount of people out there are gonna really connect because it's the thing that nobody's saying. And. Yeah, so, I mean, I. I try to try to do that and I. I'm like, you. I'll be writing something and I'll be like, ah, this is too exposing even for an anonymous personality. But I do really know what you're saying.

Yeah, I think we're just in a time of like, sometimes it's like the too exposing. But it's also the feeling of without having a lot of context. Things can Be taken either so wrong or. And not even like what you're saying is going to be bad, but it's almost like maybe some people aren't either. Wow, this sounds really exposing, actually. But maybe some people aren't at the level of thinking where this could make sense. Like maybe they don't get this yet. And I wouldn't want to, you know, you wouldn't want to offend people who maybe aren't this. Aren't there yet or haven't. Yeah, Random, random thoughts.

Yeah, it's very true. And I think that we need. We as. Yeah, I mean, it's just a different point, but I think we as a society need to kind of evolve past this place where people get offended too easily. What, you know, what we lose is like, debate. And like, that's what, you know, that that's what makes us human. It's kind of like this debate and then you hope that the right answers, the most right answers come to the top. But people are scared to kind of voice their opinions. Yeah. So, I mean, I agree with you. Yeah.

Well, so this is crazy. Like, reading your poems right before this. So a lot of them are very short. Like, you have a lot of, well, just what's on Instagram as well, like, very short poems. And what is so co. Is that in this world of like, oh, my God, let me make sure that I fill in the blank for you so that we don't get offended or so that you can understand. Let me give you all the context. Let me make sure I include everyone in all of these things. There is something so beautiful about a short poem that makes you fill in every single blank from different stories and different pieces of your life. Like one sentence.

I love that.

That literally pulls you to different years and areas and moments in your life that you fill in every blank around it. Like, you don't even need more than that. So, yeah, simplicity, like being able to just say what you say and let it be okay for other people to translate it. Totally different.

Yeah, thank. Thank you very much for saying that. And yeah, I mean, I've always thought that exactly is beautiful that people kind of put their own. Yeah, they put their. Their own world into those. Into those poems. And I think, like you said, short, short poems and aphorisms and epigrams and help people do that. You know, I do these. I've done these, like, meet and greets kind of thing where I. Where I wear a mask, and my mask is reflective. And this woman came up to me after one of these shows. And she's like, I don't know why you chose that mask, but I think it's beautiful that it's reflective, because I think people can see themselves in you.

Oh, my God.

I was like, wow, that's so beautiful. You should. Can I use that as a poem? But, yeah, I found that really, really touching.

That's so beautiful. I was gonna ask, how do you go and do these? Like, is it weird to you to be like, okay, I'm doing this. Like, this is what I'm doing. I'm putting this mask on and meeting people.

It is, yeah, it's very weird. I'll have these more than once. I've had these kind of outer body experiences. We'll be in a room full of 100 people wearing a MA and reading poetry and then being like, you know, can I. I can kind of see myself talking. I'm like, what is happening? Like, what am I doing? But, you know, for me, you know, as. As you've talked about, like, anonymity was really important to me. And the other side of it is, like, I wanted to have a human connection with people that were connecting with the words and, like a human dia. You know, like, in person, dialogue with them. And so I struggled with how to do that. And I was like, you know what? I'm just going to go on these tours, wear a mask, and I meet these people and shake their hands and look them in the eye and be able to. If people had the tattoos and be able to talk to them about it and take a picture with them. And it was my way of getting the best of both worlds.

So I have to ask, like, when you. If you're in a relationship or when you're in a relationship, when do you, like, have your Superman, Clark Kent moment?

That's a good question. You know, I don't. I definitely don't lead with it. But, you know, for me, if I. If somebody comes into my world and I trust them and I think they're good people, I'm not shy about it necessarily. It is part of me, and I'm happy to share. And so, yeah, it's usually kind of. Usually kind of natural. It comes out naturally.

Okay. There's all these questions. You have so many layers that I'm just like, okay, let's get in there.

All right, I like it.

I want to know, when you are writing, so many different people have theories on creativity. Do you believe that you are, like, basically stripping away, like, a channel to something? Are you plugging into something? Is it coming from you is it coming from the ether? Like, where is it? What's your belief around where these creative ideas come from?

I love that thought. And I do think that you're kind of like, I like to think that you're kind of plugging into something and somebody was describing once that they think that, like, all of these ideas are floating around in this communal consciousness. And when you open yourself up to that flow, you're accessing that. And I do like to think that. And it's hard to know certainly when I can't write. I'm just like, I'm not plugging into anything right now. Completely not connected. But I'm interested. What do you feel like? How do you feel?

I totally feel like I am plugging into something for sure. Like, for me, that's just in whether it's a belief that I've kind of strengthened on my own. It's something that's super useful to me fully. Because what I notice is that when I have an idea, I see in the world, when I get an idea, I see a lot of similar ideas coming down the pipeline. Like, I believe that they're always out there for us to grab. And it's our job to just, like, clear our own channels and lives and old stories, and we're going to have access to whatever idea is out there waiting for us. So I think they're unlimited, like, and they're just always ever changing for whatever is kind of like, important or important to you at that time. And I just. I think the reason that I feel that way is I was noticing as I was writing my book, like, a bunch of books came out around the same time, and I couldn't help but already feel like I had been like, plugging into these different ideas that I was hearing and what was coming up. And a bunch of these books got released at the same time as my book. And we had shared, like, the same exact stories almost word for word. Like, it was mind blowing. There were like, three books that all shared, like, some of the, like, completely similar experiences, almost to the point where we had, like, gone to different events. And this is crazy. So one of the, you know, we had. I'll just share, like, a couple people had gone to, like, these different Tony Robbins events. And we had shared this one sentence from this event that's, you know, like 60 hours long. And we all shared it and, like, wrote chapters on it in these different books that none of us knew we were all writing. So I was like, this is so true. And I think it's That a Plato series, but it's like. Like, we're all like, just basically. I'm pretty sure it's Plato talks about just all of the ideas up in the air. And, like, we're all just trying to, you know, basically share this cloud.

Yeah, I mean, I think so. And even if you think about it kind of even more literally, you know, we are a collection of all the people before us and, like, our ancestors and, you know, their experiences, and it's all, like, led us to, like, like, this human being. And then we are exposed to similar things. And so there is some sort of collective consciousness going, whether we wanted there to be or not, but there is.

So I'd love to know what theme, because I really feel like life kind of goes in themes of the year or of whatever season that you're in. What theme is kind of downloading for you right now?

I'm in a very, like, seeking stage right now, which I'm really enjoying, where I'm kind of opening myself outwards and trying to connect with a lot of people and be inspired through that. And a lot of time I'm very introverted and seeking within, and now I'm kind of seeking outwards in the world. And so I've really been enjoying that kind of theme. What theme are you in right now? Hmm.

I am in a. I'm just loving this dual podcast we're having here.

Well, I'm just, like, I find it really hard to answer questions because I'm so intrigued by other people.

I'm the same way.

I want to know more about you.

Oh, well, I love answering questions, too. So let's see the theme I'm in this year. I was so extroverted last year, like, with my book, being out in the world and going on tour a lot and just like, doing a lot of new things that had, you know, just. I was, like, saying yes to everything last year. So this year was a bit of, like, I was very closed at the beginning of the year, like, going really inward, and I had some really epic, just new, completely pivot, life changing, like, just very different ideas from what I'm used to doing. So I am in a new arena of just like, new possibilities for who I thought I was. Yeah. And becoming someone I always knew that I was supposed to be, but didn't actually believe it was something I could become. So, yeah, pretty cool.

Yeah, cool.

So, all right, so what is. What is a question that you wish more people asked you?

I'll tell you, just because this happened to me quite Quite recently. And I was, you know, I was having this conversation with someone, and they. They were like, what did you like to do when you were younger? And it really made me think. And. And it's interesting because I said two things, and this was. This was a while back, and I said, I, you know, I like to write. I wrote a lot, like, in. In my, like, journals and things like that. And I. I always wanted to live on a vineyard, like, even when I was really young kid. And it was. It was so funny because that, you know, Atticus came about it just like a little bit, a little while after that. And, you know, and then I launched this. This wine Lost Poet wine. And. And so often, I often say, I think I've written kind of some epigrams about this, but we grow old chasing truths we knew for sure as children. But the kind of idea that we know the answers when we're kids. We know what we like, we know what we want, but we kind of spend our whole life forgetting it and getting kind of buried by. By life, really, you know, and so it's. It's all about kind of uncovering that and remembering what it was when we were a kid. So I really like that question. And I wish. And the other. The other question I like was somebody came up to me and they were like, instead of asking, how old are you? Straight away, they're like, how old do you feel? Like, wow, I love that.

Oh, how old do you feel?

Yeah, yeah.

How old do you feel?

I mean, I'm forever 27, I think.

Yeah. I'm like, huh. I think I'm probably, you know, it's crazy because I really love, like, 35, but I often act, like, 14, so I'm like. I'm right in between there. Exactly, Exactly. Oh, that's amazing. So, okay, so I do want to know more about how. So something that I absolutely love is when people take something like. And I know wine and poetry go together, but at the same time, coming from the same person, business sense, that. That's not a poet is not normally someone who launches, you know, a wine business or whatever you're doing. So I freaking love that because I believe, like, amazing, like, things that complement each other but are unexpected in someone's life. Like, I think there's so much room for possibility that many of us aren't looking at, like, oh, I'm a poet. Why would I go into this wine business? Well, it's also a massive compliment, so why wouldn't you try it? Even if, you know, nothing about it. So I want to learn a little bit about how that went for you. What did that look like? Because I'm guessing you just wanted to grow up, like, or live on a vineyard. I thought you were going to say when you were young, you're like, I love to write and I like to drink wine. I was like, hey, I don't know where you're going. Okay, yeah, lots of questions there.

When I was nine.

Yeah.

Well, you know, it. So for me, it was all kind of serendipitous. And, you know, I grew up kind of loving the. I love nature, and I grew up loving everything that surrounds wine. I love, like, vineyards, and I love, like, oak barrels. And I like. This comes up a lot in my writing just because I, you know, I so enjoy writing about this kind of stuff. But, you know, the whole process of making wine and, you know, you know, like going, you know, staying up late with your friends and like, wooden tables and until you're, you know, and you can't stop laughing. And so, you know, it kind of. It was surrounding. It was circling the drain, as it were, around the brand. And. And I'd always had it in the back of my head. And a friend of a friend had started this big American company called winc W I N C. And they're a wine subscription service. I don't know if you've heard of them, but was talking with him, and he was like, we should create a wine brand together. And I was like, heck, yeah, let's start exploring that. And I didn't realize at that point how much of a process this whole thing would be. But we spent two years kind of coming up with the flavor and working on the brand. And it's a red blend, so it's a 70% cab SAP, 20% merlot, and 10% syrah. So just something that's really, really easy to drink. And the idea being it is that bottle of wine, you bring on adventures. It's the bottle of wine that you bring to friend's house so that you. You're staying up late, and every, you know, just the same bottle keeps. Keeps coming out. You know, that's what we wanted to create. So we worked with these incredible winemakers out of Santa Barbara and. And these two sommeliers and. And worked, you know, for. For these. For two years to find the grapes and. And to work on the blend. And, you know, they're just. They're poets in what they do, creating this wine. And I've always loved that saying, like, wine is poetry. And so, yeah, I mean, it's been this whole thing. But to your original point, I really do believe that poetry and business are not normally correlated. And I do find a struggle of finding balance between the business side of what I do and the poetry side. The poetry side of what I do. And I'm interested to know from your perspective, do you find that kind of the balance of the business and creative difficult? Because it really is two sides of the brain in so many ways. And it's hard to do both at the same time a lot of the time.

Okay, I have so much to say here.

Sorry I went off.

Okay. No, I love it. Are you kidding me? Take me down the tangent. That's where I'm going. All right. That is my target. So that's why I love the red wine thing is just wine in general is you just made me really think, like, poetry is paying attention to the details. Like, that's really what was just coming into my brain. Because when I sit and drink wine, it's like when you have. Poetry is appreciation. That's what it is. Appreciation for the details. Is all I can think about is because. Because when you sit and you think about whether it's where your coffee and the creamer that you have in there comes from, and when you really sit and get grateful for that, it's like you go down this vortex of just, like, beauty and appreciation and people and craftsmanship and experience. And when you go down the vortex of appreciation for wine, it's like you might never come back. And I think that that is just the cool. It just so beautiful. So, okay, let me go back to business and creativity.

Yeah.

All right. Yeah. Super, super challenging because it takes two separate sides of your personality. But I have had a recent moment for myself that has been. It probably won't sound very game changing to everyone else, but for me, you know when you have little shifts that just kind of like, lock in something or realign things and you see things in a new way. So for me, I have always told myself, like, I'm not good with math. Like, I struggle with numbers in business. And for running a company, you really need to be good with your financials and your numbers. So whether I hire someone from my financials or whatever that looks like, I also want to know. And I think that I went about it with an old story of like, oh, math is hard for me. I've never been good at it. But I have recently made a new story of like, yeah, but if it's the way and it's the Path and it's the freedom for your expression. Like that math or that plan is the complete. Like, it will unlock so much creativity and you won't feel frustrated anymore. So I'm looking at it like that. Like, okay, let's just sit here. Let's be patient with it. Like, this same struggle is what you feel around creativity. There's nothing different here. It's just like, what story am I telling myself around it?

I love that.

That's been helping a lot.

Yeah, it is just kind of reframing those kinds of. Of old stories that you tell yourself. So powerful.

What's something that you have reframed recently that's unlocked something for you?

Something that I've reframed recently that's unlocked something for me? Good question. I think a big thing for me is, and you kind of touched on it, but you don't need to oversee everything. And there is a real power and freedom in delegation and just like hiring the people that are better than you at things and trusting them. And from my, you know, I've struggled with the kind of like, micromanagement of wanting to be, you know, touch everything and see everything and, you know, sign off on everything. But I've been reframing that and realizing that there is real freedom in just trusting people who are good at what they do, to do what they do.

Oh, I love that so much. I've leaned into that so hard and it has actually been. I think you are going to just like, I think more of your gifts, like, will be revealed to you when you do that. Because I don't like, I really believe that we are a collective. So when we trust.

You know, other.

People who are essentially us, it's like really having trust in the greater purpose of all of it. And I think more is unlocked and revealed.

So.

Yeah, I just think you're going to be like, blown away as you lean into that more.

Yeah. Yeah. Well, I'm glad it's worked for you because, yeah, it does feel scary. But I agree. I mean, I see the light and.

It takes a while. And I don't even want to say that story. I don't even want to put that story on you. Like, it's not that it takes. Takes a while. Like, some can be right away and then others, obviously you get some great lessons and then you know what to look for, you know, the whole life journey. So talk to me about it. Sounds like your new book is on. It talks about self discovery and purpose. And I think that those are really big words, especially with like, you know, the new year coming, 2020 coming. And I think a lot of people always. It's just a reminder of like, oh, my God, who am I? What am I doing with my life? So what would you say to someone who feels, you know, maybe. I think there are a lot of people who feel really stuck in life. Right. And I'm guessing that your poetry is the beginning of unlocking certain things for people. So what would you say to someone who feels really stuck, whether it's in a job or relationship, just life in general. What are some things to kind of open that up?

Yeah.

And it is so important, I would say from my experience, that the best things in my life started happening when I just started to follow my heart and pursue who I was, truthful to who I was. Because I think we know the answer. We know the kind of person we are. But so often we. Where I got just not gonna work because, you know, you know, I got. Life just gets in the way kind of like what I'm saying. And, you know, Atticus was me following this. This kind of like, truth in myself. And, you know, the wine was me following the truth in myself. You know, I. And when I started to do that, these, you know, the world things started happening, you know, and I feel like people started to really appreciate me for who I was. And the biggest part that was attached to that is I really stopped. And this is like a consistent struggle, but I really stopped caring what other people thought. And what I realized is that nobody really cares. Everyone's got their own life. They're as confused as you are. They're going after it and they're. They're just trying their best, but they're not sitting around thinking about what you're doing all day. They're trying to figure out who they are. And so no one really cares and life's too short. And I don't know what it has been about this month, but I've had a bunch of friends or people in my network with people that have lost people in their lives recently. And the consistent theme that came out, it's been three different individuals. And the consistent theme that came out of it was, it doesn't matter. Life is too short. Just.

Yeah, I absolutely, like, I couldn't. That is a season that I'm in right now is just embracing that, like, to its fullest and knowing, honestly, sometimes this is the most powerful thing for me is like going to worst case scenario and knowing that I will still survive that as well. Because I think so many of us are afraid of like, yeah, but what happens if we put that out and we offend someone or we say the wrong thing or I say something I don't know about, or I do something stupid or I fail or I lose that investor's money or I, X, Y and Z. Like, yeah, that could totally happen and you're still going to be just fine and you're going to learn something from it that's going to help you with the next step. Like all so afraid. So what do you do? Like, you know, with work, you're out there. Like you are you. Whether you're, you know, you're out there in a big way while still somewhat being anonymous, but like your art is out there. So what do you do when either something just like gut wrenching happens or someone says something or someone says something about your work? Like, how do you let it be.

Okay, you know, the biggest thing for me was, you know, I think of like, if somebody says something like we're so react so much stronger to the negative than sometimes the positive. And if someone says something negative, you just like, it's like a knife in your heart and you're just like, you take it so personally. And you know, sometimes I think you're, you know, I don't know about you, but you know, sometimes the first reaction is like, oh, you know, they had this wrong and like, I've got to explain why, why they're mistaken and like, I just gotta fix this and fix, you know, I've gotta make them like me. And I just feel so bad that they're, you know, they hate me or whatever. And I was talking to this guy and he just, friend of a friend and he just happens to be one of the more successful people on the planet right now. And he's like, let me give you some advice. Don't spend one second on them. Don't spend one second. Don't think of a really good reply. Don't like, don't put out some like a blog post about it. Don't like, you know, reach out to the press and like try to, try to spin it or change it. Don't spend one second on it. Just do what you do. Go back and like write, you know, like create even harder than you did before. Use all that energy and just like be a good person. Do what you think is right, acting in integrity and just create. And you know, because think about all the time that that person spent. All they've done and for like weeks is like, you know, spend time on trying to bring you down. That's what they've done and all that, you know, same time, put into yourself, put into your own work, put into your creativity, put into your network and try to do good in the world. So I find that pretty powerful. And actually to your other point of fear and success as it's related, I have one of my best friends is same successful and female entrepreneur and she, outwardly everyone is like this woman. How's her shit together? I don't know if I can swear on your podcast.

Yes, you can.

She knows exactly. She knows that she just has everything together. She's so smart, she knows what's going on and she just always makes the right call. And being her best friend, you know, I get the other side of that. I get these late night calls being like, I just talked to Jeff Bezos and you know, I have no idea what I'm doing and I'm putting together these big business things and like, I literally have no idea what I'm doing.

That makes me feel so good, doesn't it?

You know, I mean, same with me. Because the fact of the matter is, like, so many people don't, don't really know what they're doing. They're out of their comfort zone and they're just trying their best. And that's what we've got to do in our own situation. We've just got to keep moving and believe in ourselves and just make the best decisions we can possibly make. Sorry for another rant there.

Oh, no, don't ever apologize on here. I literally should just rename this let's rant together other. It's where all the good stuff is revealed. Right? Like crazy. Oh, I love that so much, all of that. Because, you know, not, not spending a second on it is I have this thing in my head where I just keep thinking like, and hopefully I get the word right. But like, we're created unassailable. I believe that's the right word by no human. No other human can take. Take you down. Like, it's a force that's like, if you are tapped in, like to whatever you believe, to whatever energy or God or universe, like, it's actually impossible for another like human to quote, unquote, take you down. And that has been one of the most powerful beliefs for me because then I can actually look at things and be like, okay, if it's not going to take me down, then it's for me. And it doesn't mean I'm not going to cry and freak out for a while, but it does Mean, it's like I can and flip it and be like, okay, I get that this was for the greater, you know, good.

I love that.

Thanks so much for sharing that. So I also want to just circle back to your book, but also to your wine because number one, you had me wanting to drink red wine at 12:30, which is totally fine. If I was in Europe, I'd be drinking it.

I'm going to send you some wine.

Okay.

I'm so excited about it. So that goes along with my other question. So when you were creating this wine and when you were thinking about it, if you had the opportunity to like send a little mini you along with every single bottle of wine and be in the room and the experience, what experience would you facilitate for people over your bottle of wine?

You know what it is? I don't think enough people have gone skinny dipping. Maybe not as little needs. I think a little kid helping people facilitate people's skinny I think is maybe not the best thing.

But that's a great option though. You can be like, if you're near a body of water, here's what you're gonna do. If not, here's option two.

Yeah, I mean, I truly believe that, you know, no one should die having never, never skinny dipped on like a summer night, you know, under the moon or something. And I mean, it just sounds so funny to say, but I've often write.

Oh, I'm from upper Michigan. That's like what you do. There's nothing else to do. So you're like, I don't know, maybe we should take our clothes off.

Exactly. Facilitates those moments. So probably that.

Oh, God. Okay, how about, do you ever have moments with your friends where you're like, how do I get us to talk about something better? Like, do you get bored?

Yeah, I mean, I think coming back to the wine, I think that you're just like, wine certainly helps facilitate.

So if you're offering a friend, if you're the friend who's like, oh, do you need me to refill your glass? It means you're boring.

Yeah, exactly. I can't remember what poet it was, but there's somebody who's like, wine helps me spend time with my fools. And they're friends, you know, they're basically saying, my friends are so boring that I need to drink to spend time with them.

Oh, well, I walk through the door to my family's house with bottles of wine. So, you know, Just kidding, just kidding. I love you, mom and dad. Kidding, not kidding, you know, you know, it's Family. We love them.

All right.

Okay. So wrapping up. Just if you would share a little bit about your book that just came out, because number one, I love title. So is the title. Was the title just like. I don't know, right now I'm experiencing a lot of magic in my life, so that's super resonating. So about magic. Tell me about what that means.

Yeah, well, you know, I struggled with the title for a long time, and, you know, I was. I was putting together all these poems for this third book, and, you know, this consistent theme kept on coming up of magic and, you know, not literal rabbit in the hat magic, but kind of the magic of the unexplainable. And, you know, I always think about magic is as that, you know, magic and love, I feel like, for me, are very correlated. And it's that kind of, like, greater feeling. It's the kind of, you know. You know, when you're young and first in love and you feel like your first boyfriend or girlfriend is infinite, you know, you know, in your heart, this is gonna last forever. That, to me, is that magic feeling, that perfect clarity. But anyway, yeah, so I started writing about all these different poems, and that had its theme of magic, and so I wanted to. The truth about magic came out of that. Yeah.

So magic, is it like a miracle?

Yeah, it's kind of like the miracle. It's the unexplainable. It's the bigger thing. It's the kind of what you described so well as the flow that the collective consciousness that gives you, that these creative ideas come up. That's the truth about magic. You know, it's like, where does art come from? It's the truth about magic.

So what are you most excited about right now?

I'll tell you. I launched. So I'm always looking for new ways to bring poetry alive. And I'm also someone who loves to meditate and have these. Kind of force myself to have these moments of just peace and calm. And I launched my own podcast called Nate Von Cashmere, because it's supposed to feel good. It's like. It's like a micro podcast. So it's just like a poem a day, and it's to music, and it's supposed to be just this, like, this moment for you where you just take it out and, you know, take it out of your day and just. Just be calm and be present and, you know, hopefully bring. Bring more poetry into your. Into your life. But I've been so excited about this, and it's been. It's been it's been so cool to hear the response and. And how people are using it. You know, they're. They're using it before sleep or to get up in the morning or on their drives. And I've loved the feedback, and I'm starting to feature young poems, young poets, rather, and some of my favorite contemporary poets as well. So it's been incredible. I've really enjoyed it.

Oh, that's awesome. I feel like it's so much fun to have an outlet to express just verbally, too, to be able to do that, which is. Is just. I don't know, there's something about being able to, like, speak it out loud, which is, I don't know, very. Like, you feel very connected, even though I'm in a room talking, you know, sometimes to nobody. So. But it's like experiencing yourself, even being creative is really interesting. So do you get asked this all the time? What's your favorite poem?

What's my favorite poem? Yes, I do get asked that a lot, and it actually ties into a funny story, and it's really quick. But obviously when I started it, I was anonymous, and so I didn't tell my family or friends or anybody that I was writing poetry. And I came back to my childhood home for Christmas about two years after starting writing, and I was just having this open conversation with my little sister, and she started telling me about this. This poet that she'd been following called Atticus, and how he really spoke to her. And I just thought it was the funniest thing. I didn't have the heart to tell her, but I have told her now, and she was getting married a few years ago, and she asked me to write a poem for her and her fiance, and it was called My Fate. And, yeah, that was kind of my. My favorite.

Is it short?

Can you share it? Do you remember it?

I don't know it off by heart because it's a bit of longer one.

Okay.

But it's on. I just recorded it on my podcast. So if you go on naked on cashmere and look up my fate, it's on there. And. Yeah, I read it.

Oh, amazing. Okay, so we'll link up your podcast, we'll link up your book, and we'll link up your wine, too, because I really think that ordering the wine and then getting the book and discussing what's in the book with your friends over wine is probably going to give you a way better conversation than you've been having.

I love that.

And it's just the truth, right? Because that's What I hear so often from so many people is they're just, they're looking for a better conversation. They're looking for deeper connection. And I think that by sharing something that comes from a place of when you are in like a very internal, deep part of yourself, that that helps open it up for us. So I think it's a beautiful way to start conversations. So thank you so much for this conversation. I had a blast. Like, I just, I could talk to you all day just like, because it's so much fun to go down those, you know, rabbit holes.

So I forgot we were recording. I thought we were just chatting.

I know, it's the best. The only thing missing was some wine. So I'm so excited to try it. And you guys definitely go check out all of his stuff. Go check out all. We can get your wine on your site, right? Clearly I'm excited about the wine.

There's a link or go to wink.com. it's also there.

Okay, Amazing.

I'm going to get your address and send you some wine and I want to get it. Okay.

Very, very excited about it. I'll share my experience too. I'll do something special with it.

Oh, amazing. That'd be great. Well then, got a sponsorship.

I always end on one last question, and that is if you were in passing with the total stranger without your mask on and you were in an elevator and it was like a 30 second interaction and they looked at you and asked you, how do I make myself happy? What do you say?

I love that question. Remember what you loved when you were a kid. All of those same passions.

So beautiful. And you guys go find, follow. I have everything linked up. If you loved this podcast as much as I did, make sure you share it with your friend right now and actually text them and let them know that you were thinking of them with this podcast. So until next time, you guys, earn your happy. Bye everyone.

Thank you guys so much for spending.

This time with me on the earn your happy podcast.

I am so glad that you stopped by. If you could take one second to share this episode episode with someone you.

Think would love it, that would be.

Absolutely amazing and we would be forever grateful.

Also, please leave us a review if.

You feel so moved by going to itunes and leaving us an honest thought, an honest comment.

Tell us what you think, tell us.

What you want to hear more of.

It would really help us out on our journey to helping thousands and thousands of people. Until then, don't forget to earn your happy. Thanks again, guys. Bye.

Bye.