626. Coming out of 2020 a Warrior: Biz & Life Lessons with Celeb Hair Stylist Justin Anderson

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I like to do a million things, you know, I like to keep myself super, super busy. I'm passionate about everything. I'm constantly interested in things so I want to learn. But this time has really taught me to slow down a bit and start to like think about what I was doing that wasn't benefiting, where my life was going to go. And so I'm really, really excited to get back out into the world and just try new things and be a different person. I'm excited.

Welcome to the Earn your happy podcast. I'm Lori Harder, founder of the Bliss Project. Three time fitness world champion, fitness expert and cover model turned self love junkie, lifestyle entrepreneur and author. Each week I'll bring you a guest or a thought that will help you bust through your fears, connect to your soul and get focus and clear so you can elevate your life, business and relationships. We don't wait until we're ready for someone to tell us we're good enough. We take what we want and we anoint ourselves. Get ready to earn, own and unapologetically rock your happiness every single day. Are you with me?

Here we go.

Welcome back to the podcast. I'm so thrilled to introduce you to my guest today. Not only do I love following him on Instagram because he's so much fun, but he's also got this super deep side to him that I could just talk to him all day long. My guest today is Justin Anderson, and he's a native of Southern California. He grew up near the water, surfing with his parents and siblings. His fascination with the way ocean water in the sun naturally lightened hair led to his interest in hair color as a profession. He apprenticed with leading blonde experts before his undeniable talent led to his own chair and Vogue, anointing him a rising star of blonde Hollywood. His work with celebrities catapulted him to the top of Beverly Hills salon community, and demand for Justin's services extended well beyond blondes. Today, Justin leads DP Hue in the development of products and educational content to enable people everywhere to best care for their color and keep their hair healthy. You guys, not only is he a genius businessman, but there's so many different levels, no pun intended, to this human being. And I think you're going to have so much fun just getting into the inner workings of his brain.

So let's get started. Justin, I'm so excited that you are on the show. Thank you so much for coming on.

Oh, my gosh, thank you for having me. I'm a new huge fan of yours, so I'm super, super excited to be here today, and I'm glad that we found each other.

Well, I've been following you for a little bit, and I have to say, like, you are literally just so much fun to follow because this podcast is all about just how can we be more our authentic selves and be unapologetic about it? And I think you've pretty much nailed that. So we're gonna go, we're gonna talk more about that, but first, I just have to tell everybody who cannot see this right now, this audio that his hair is just as good as, like, you see online. It's better. I literally just. No, I don't understand how you actually have that hair wave. Like, I don't know how that.

It's all my products. It's dpu. I'll make that plug now. But I am. I'm in the hair world. And since I was a little kid, I've Had a fascination with hair. I mean, I was like the kindergartner who wouldn't go to school if my hair didn't look right. So I'm very into my hair. So thank you for saying that.

That's amazing. And that says so much. Just about, like, I think the reason why you show up so real and so you. Is because you actually followed what was a huge passion and just like a curiosity and an interest. Right. Like kindergarten. Being interested in hair and then making that your life. That's a pretty. Like, the things that I was interested in kindergarten are still essentially, like, I wanted to be a performer, and I kind of feel like I get to do that now. So it's like intertwining those things, right?

Yeah, Well, I mean, I live my life by that. You know, a lot of people, when they ask me how I got into hair, it really was, like, my calling. I mean, I grew up in a huge Mormon family. My dad was in construction. All my uncles were in construction. So just lots of men around me. So the idea of, like, doing hair, I was afraid to tell everyone I wanted to do it. But since I was a little kid, I knew it. I've always been obsessed with women's hair. I'm obsessed with strong, confident, powerful women. And so at an early age, I just loved watching, like, my mom get ready and, like, when she had her hair done in the salon or when she did it in the bathroom, I loved the confidence that came with it. So I've always just had this fascination with beauty, hair, makeup. And it definitely wasn't supposed to be what I do with the family that I came from, but it's what I'm supposed to, and I love it so much. And I feel like that's why I found success in it, because it's what I'm supposed to be doing.

I just found a very interesting topic that I want to go through in just a second. Just a little bit of your background, because I feel like we have a bit of a commonality there. So I'm going to dive in. But first, I want to do some rapid fire so that people can get to know. Know you right away. So rapid fire is extremely hard for me to answer because I'm long winded. So I'm going to let you do whatever you want to do.

All right.

What do you.

Really long winded, too. So you got to cut me off. I mean, I can get. And I feel like since we're in this lockdown, I mean, my job has always been one on one with women in the salon, I love, like, getting deep and talking, getting to know each other. So I might talk too much. So be like, hey, well, then we'll.

Just let this go.

We're just.

Nobody's telling us what to do. We can do whatever we want. Okay, so what do you most excited about right now?

I am most excited about the future. I mean, as cheesy as that sounds, I think that right now is a time I am grateful for this time. I'm grateful that life has slowed down a little bit. I'm sure that you can relate. I started looking into your life on Instagram, and I really do relate to you a lot. I like to do a million things. I like to keep myself super, super busy. I'm passionate about everything. I'm constantly interested in things, so I want to learn. But this time has really taught me to slow down a bit and start to, like, think about what I was doing that wasn't benefiting where my life was going to go. And so I'm really, really excited to get back out into the world and just try new things and be a different person. I'm excited. Yeah.

I feel that, like, on a very deep level. And truly, like, if you don't have a vision, it's hard to be excited. Right. So love that. Okay, next one. Best business advice.

The best business advice is to honestly trust your gut. For me, it's been all about trusting my gut. You know, anytime that I've gone against something that my initial reaction was like, I don't know if I should do that, it's always gone awry. But with that said, I learned from those situations. But now where I'm at, it's like, I really do trust my gut, even down to things like social media, you know, like, I don't overthink it. I don't overthink the way that I speak to the audience that follows me. I think that if I just speak from my heart, talk exactly like, who I am, people respond, and that's what ends up winning. Now, you know, there was this whole thing, like, when we first started doing social media and Instagram, everything was like, people talk about be relatable or, you know, like, what do you want to put out to the world? And I think that's when people run into problems, is when they try to create what they want people to see, and you just can't. You have to, like, let all your guards down. Like, that's what's winning now, right?

Yes. And I think that's the fastest way to connect. Like, and we only, especially now with social media, right? Like, you only have a short amount of time to get someone's attention. And I think like the most, you're either gonna hit with someone or you're not. So I love that. Okay. Favorite way to relax.

Favorite way to relax. I mean, I'm gonna be honest, it's reality tv. I've got to turn on some good old fashioned housewives and for whatever reason that just sucks me in. And I like my mom used to always when my mom would visit me in LA and I'd watch Housewives, she'd tear me. She's like, why are you watching that crap? What is it? And I would have this weird insecurity about watching reality tv. But the more I start thinking about it, since I was a kid, I loved the real world. I love road rules, challenges. And what I think it is for me is I'm interested in people. I like to hear people's stories. I don't think that there should be any shame in liking reality tv. Big Brother is one of my favorite shows of all time because you kind of get into people's minds and you get to kind of see the way that they're thinking, the way they're navigating their lives. I learn a lot from reality TV.

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Oh, my God. Yes.

There's something about people's stories that just really sucks me in. I have insane add. I don't take medication for anymore. So I have to find these new ways to kind of, like, direct my energy into different areas. And I find that, honestly, reality TV is the only thing that kind of slows me down completely. I can't read a book to save my life. I mean, I've got to do the audio books when I travel or when I'm driving in the car. So when I'm at home relaxing, it's tv.

Oh, I love that you heard it here first, guys, but not medical advice. But close. So, yeah, I love that. You know, same thing with reality tv. For me, just as far as learning about people. Like, I'm always like, oh, she's cut a story there. Oh, that's a money story. Oh, like, okay, Laurie.

Like that.

As a kid, I remember watching, I was obsessed with real world, like, the first couple of real worlds, and just being, like, watching how all the personalities and Seeing why certain people did not work and being like, why can't Puck just get along with everybody?

Yeah, but, I mean, that's how you learn, and I feel like that's how we grow as people. I remember being a little kid, and, like, we'd go out to dinner as a family, and I'd be the kid. There's four kids in my family, and I'd be the kid who was like, I'd watch every other table. I wanted to listen in on conversation. And my mom would always be like, mind your own business. Like, stop, like, eavesdropping or whatever. But it was all. It's just, like, people are fascinating to me, and I think that, like, I never want to lose that. Also, like, I always want to be interested in people's stories, you know, I think that, like, when we stop doing that, it's like, we don't grow. Life isn't that exciting, you know? My biggest fear in life is being a narcissist, probably because my dad's watched. Not being interested in other people, I think is scary. That's when you check out.

I think if you do hair and you have a podcast, you're super interested in other people. So you're good.

Yeah.

It's, like, impossible to be, like, only talking about yourself. I can imagine every hairstylist I've ever gotten to is the best listener ever. It's the most amazing thing.

I mean, there's art, too. Yeah.

And we'll dive into that as well, because that could be a whole podcast of itself, which you've done, so they can go and listen to that as well, which we'll plug later on, too. So worst experience doing hair.

Oh, worst experience doing hair. Burning Katy Perry's hair off of her nose. I mean, let's. I mean, I'm gonna tell you the truth. I mean, the reason that Katy Perry had that short pixie cut a year ago is because I burned it off of her head. Oh, my God. I've worked with every blonde celebrity in Hollywood, Right. And Katie came to me at a time where she was transitioning from the super dark hair to blonde, and somebody had already started the process. And she sat in my chair for the first time, and I was very honest. I said, katie, your hair can't handle this anymore. Like, it's on the verge of breaking. It's disaster. We made the decision together. She said, I want you to just push it. I won't blame you for it. Whatever. I went ahead and did it. And that's the time where I should have trusted my gut, you know, Like, I thought I was a badass. I could do anything. I'm like, we'll do this. We'll push it. Sure enough, put the color in her hair. It all broke off her head. She knew it wasn't my fault. She continued to come at me for a while, but that was the hardest part of my career in the last 10 years, for sure.

I want to cry for you, even though that, like, you knew it was, you know, it, like, you know that's gonna happen. Oh, I so understand that. Just because I went from, like, super dark hair to blonde hair, and I made my stylist push it. Thankfully, only half of it fell out.

But, no, it's a real thing, you know, And I pride myself on. I really love the integrity of hair, keeping it healthy, you know, I do a lot of bright, bright blondes, but I'm all about the health of the hair, and I knew better, but it was just the time in my life where I was like, I'm gonna push it. I'm gonna have fun with this. I'm gonna make her platinum blonde. It just. It wasn't in the cards, and I learned from that experience.

Yes. Yes. It's something that now you're like, thank you for confirming my gut. Okay. It was that final thing you needed, right?

Yeah.

Okay.

Ultimate shoot for the moon. Like, dream for your life.

Ultimate shoot for the moon. Dream for my life. I've said it since day one. You know, I think my biggest drive for success is I want to live on a compound with my favorite people. So that is what I'm striving for. I want to buy a big piece of land. You know, I don't live in Los Angeles anymore. I live in Nashville right now, and I want to have a big piece of land and live with all of my favorite people, or at least they all have a little house on that. So that's my ultimate goal. That's what I want to get to.

You literally just freaked me out. I have goosebumps. My husband and I were just talking to some of our friends, and we were like, why the heck not? Like, it is the perfect time to all, like, just go somewhere and live and. Actually, because I think that's what happened with the rearranging of life right now.

Right?

You realize what's important and what you want to do, and it. I don't know for you, but the theme that came through was, like, I want to spend more time with people that I love and, like, less time, like, networking, like, shallowly not in a. You know what I mean? Like, not feeling fulfilled totally.

And being, like, thoughtful with your time. I mean, so much of my life, you know, when I was doing salon, the salon world, and doing 25 clients a day and working with all the celebrities, that everything was about networking, you know, and whatever. But I have gotten to this place where I'm like, what makes me happy. I want to slow everything down a bit. And it took me moving to Nashville. I also do a lot of real estate stuff on the side, you know, doing hair, having my own hair care business, but then doing a lot of real estate. And right before the COVID lockdowns happened, I sold the last two places that I owned in la. They were rental places, so I own nothing in LA now. And it was just. It was all meant to be, you know, it's like I'm in the right spot now, being here in Nashville.

Yeah, that's. I love, love, love hearing that sometimes the hardest, craziest things bring about, like, the best change. In fact, most all times. Right. But, yeah, yeah. So for you, the biggest thing that's come out of this has been, like, just clarity. Is that it for you or what is it?

Absolute clarity. And I really think, you know, being forced to just kind of slow everything down, you know, I really was one of those people, you know, I. Looking into your stuff, you talk a lot about boundaries, and I'm really big on boundaries, and I speak to all of my best girlfriends about it and all the people in my life. But, like, that's one thing that I've always had the hardest thing with. You know, I'm such a people pleaser. I think that's the reason that I did find so much success with doing hair. I mean, I would do hair. I'd go to someone's house at midnight if they asked me to. I constantly worked seven days a week. I've worked myself into the ground, you know, where I didn't feel like I could go any further. And it took something like this to completely, completely slow me down. You know, up until probably about a year and a half, two years ago, I was doing both. I was doing all my clients house calls, salon work, running the hair care business, doing my real estate stuff. And I was so afraid to stop doing the salon stuff because I thought that, like, a huge part of my identity would be gone. And it wasn't until, like, I mean, in therapy, it was. My therapist was like, you have to stop that part of your life to open up the other places. And it's all, it's all happening now, but I usually have to be forced to do it because I try to do it all.

Oh my God, I love that. It goes back to that quote of sometimes you have to get rid of what is really good to make room for what's great. But you have to have faith that that great thing is going to come through. And for someone like you who does all of the things and kind of can do it, that can be one of the hardest things to let go of is to like, slow down. So I asked this question to most all entrepreneurs who come on here because there was a big wave of talking about find balance, slow down. This is a great way to be successful, which I think there's truth to that. But I don't know if it's possible and I'd love your take on it. Is it possible for people who are starting a business or in the beginning of business to be really balanced in the beginning, or do you have to kind of go to the extremes or have those rocket ship years, two years, three years, five years, to really break through and find massive success?

I think that anybody who has found success with a business or wherever they're at, I think that it would be, it wouldn't be honest to say that you could really focus on boundaries. That's just my take on it. I think that I'm exactly where I am because I put in all those crazy hours and I said yes to so many things. I remember people around me always saying, justin, slow down a bit, say no to more things. But I think back to that time and had I said no to a lot of experiences that maybe people were like, oh, pass on that one or don't do that one. I wouldn't have got to the next step. But with that said, I think that we live in this world now because of social media, that we all look at each other's successes and we want to get to that point. Not everyone is set up to be super, super successful. You know, I, I think about all the time that I come from a family of four kids and out of the four kids, like I am the one that kind of has the entrepreneur gene, you know, like this. It comes natural to me. It's like I wake up and I'm like, how many things can I get done today? Like, where can I succeed? Where is there money to be made? You know, like, I like money, I like success, I like being creative. And I do think that you kind of, you have to work your ass off to get to that Point. I don't know. I think it'd be so fake of me to sit here and be like, oh, absolutely. Set up boundaries for yourself and you'll find success. I don't think that it can happen a lot of times unless there's just this, like, extreme luck that happens, you know? But I don't think that's out there either.

Yeah, I couldn't agree more. I think everybody that I've asked has said that. They're like, I don't think it's even possible. Because what happens in all of those yeses is. I think it's the saying yes to so many things and getting overwhelmed and going to the extreme is like the fast track to finding what works right. Because you have to find everything, try everything, fry some people's hair off. There's so many of those moments that you're like, I had to go there and almost get so burnt out to know it was important to.

Totally.

Yeah. So cool. Okay, so I want to know, what is a question that you wish more people would ask you?

Oh, my gosh. Do you need help? I. You know, do you pay attention to the love languages at all?

Yes, totally.

So I'm really big on that, and I learned about that, you know, probably six years ago, I started paying more attention to that. And my love language is Acts of Service. And I realized that, like, I don't let people do enough for me. I like to do everything. I have a hard time asking for help. So I find that now, at this point in my life, wherever I am, you know how enlightened I am, I really gravitate towards people who kind of slow me down. They're like, justin, do you need anything? What can I do for you? And I get so turned on by that now because I never used to be able to ask for that, or I'd never let people do favors for me, or when people would ask me, how are you doing? I would just be like, I'm fine. Everything's good. Like, I've got it under control. How are you doing? I didn't always turn it back on other people, so that's like. That's something I wish people. More people would, you know, to the outside world. I mean, you follow me on Instagram, and I'm 100%, authentically myself on there, but I think that the way that I am, people have always been my whole life. Like, Justin's got it figured out. Justin's good at taking care of himself. Justin's got this, like, whatever. And I think that now as I'm getting older, I'm really attracted to friends. Friends and people in my life who will kind of like really take the time to be like, no, how are you? Like are you cool? Do you need a little bit of help? But I feel like they're being authentic when they ask that and I can trust them.

There are so many challenges to business that I don't want starting to be.

One of them for you.

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For people who are, you know, maybe like, wow, I really need to ask for what I need. Did you have to train people to ask you that now that you have that closer circle? Or was that something that just kind of came, you think, like, the more authentic that you became? Or do you. Do you speak your needs? Are you like, hey, I need some help?

It's a total combination. I think that again, you know, probably about the same time that I read the book the Love Languages, I learned how to be vulnerable. And that was through I had the best therapist I've ever went to was probably six years ago, and she taught me that one of my biggest problems was being vulnerable. I didn't know how to say when I needed help, when I wasn't happy. And once I started being really vulnerable, like, all of my friendships changed. A lot of people left my life that weren't supposed to be there, and new people came into my life. I think that life is all about reinventing yourself and kind of like clearing out who's around you. I still have best friends from kindergarten and all friends. My, my best cousins are still my favorite cousins and whatnot. But I do believe in, as you grow, the people around you need to kind of change. And there's nothing wrong with that. But I didn't realize that until I really learned that I needed to be vulnerable, needed to ask what I wanted.

So when you started to be vulnerable and kind of change into becoming more of yourself, what were some of the relationships that. Because we all know we've had relationships that have had to go, and they tend to go in a huff or in a really not fun way. Did you have any of those moments where you're like, well, that didn't end well, but now I can clearly see that they weren't meant to be in my life.

Yeah, it was. You know, I have a funny combination of my personality. I'm super, super driven and I want to get so much done. And I'm So obsessed with success. But then I'm a massive party boy at heart. Like, I am a secret frat boy. I love to party, I love to have a good time. And back in the day, I used to do it all, you know, I would party till late at night, then go into the salon at 7 o' clock in the morning after being at the gym at 5am and I just did it all. So for me, it was a lot of my kind of party friends. And I think that that's like just an E. It's like, duh, of course that would happen. But for me, you know, living in la, working in the hair world and the celebrities and all those kind of parties and stuff, once I realized that that stuff wasn't fulfilling me anymore and that kind of went away, it like opened me up again for, like, really for better friendships, better relationships. I still have fun, I still party when I go on vacation, I have fun and whatnot, but. But that just doesn't serve me anymore. Those friends who are just there when you're going to a party or you're going to like a new cool restaurant, like, I just don't have interest in that anymore, you know, I want to get deep. I want to have someone's back. I want someone to have my back. So that those relationships changed.

Yeah, that was definitely my first to go to. And I remember when I first started getting into like, personal development world just because my life really needed it, we were plummeting and nose diving real quick. I remember some of the comments were just like, oh my God, you're so boring, or you're so not fun, or you can't come out again, or you think you're better than us. And I was like, oh my God.

That'S a huge thing for me. I think that, like, if people in your life are saying things like you've changed or something about you changed, it's like, that's the biggest compliment. I constantly want to change. I constantly want to evolve, you know, Like, I don't want people, I don't want to be the same person forever, you know. And I also want people who are like, congratulations, you move to the next step in life. Like, you're changing, you're growing, like, whatever. And I think that that's another thing, you know, Like, I don't want friends around who are like, justin, what's wrong with you? Well, I'm growing up, you know, like, life is changing, my priorities are changing. And like, I hope that you can go with me or you can cheer me on from the sidelines for it. But I think there's nothing wrong with people in your life saying, you know, you've changed. I hope we all do change.

Yeah, I love that. I actually want my friends to change because I don't want to get bored.

Of.

Like, please, what else are we doing? What can we, like, what's exciting? What can I support you with? So, okay, what feels like challenging for you right now or what doesn't feel fun? Do you have anything or have you felt like you're kind of clearing all that out?

I feel pretty clear with it. But, like, a challenge for me is this whole time in lockdown has been a challenge for me. You know, it's like I wake up with so much energy and so much excitement. I get so many things done. You know, there's everything to do now through zoom calls, phone calls, like, whatever. I can still run my business, but it's like, come five o' clock and the rest of the world is kind of slowing down a bit and, you know, and I can't go meet someone for a drink or meet someone for dinner. I'm having a hard time with just a lot of slow time. Like, this has. It is hard for me. You know, I'm still learning that, you know, we're, what, five months into all of this Covid madness, and I'm just starting to learn that, like, it's okay to really slow down and not have anything on my plate.

Yeah, it sounds like from your background. See, I'm like, I was the introverted introvert who was, like, extroverting so hard. So I'm kind of, like, still just obsessing over this time. Loving it, but talking to my friends who are more extroverted and just, like, really love and are so used to being around people all the time, I know that they are still really struggling. So I feel you there. I wish I had advice, but. But I don't. So I want to know what is, like, I want to know where your pivot into products with your hair came from, because I think this is something really important to talk about. You have done a beautiful job of, first of all, starting as a stylist or colorist.

Colorist.

And then creating all of these different things that you were interested off of that down to your color line. Or I'll have you talk about DP Hue, and then even to your podcast that you just started. And it sounds like you're doing real estate. I think it's so important to not have all of your eggs in one Basket. Hence Covid. Because these things can happen all the time. Whether it's Covid or something else, there's constantly changes.

Right.

So I want to know what your best advice to somebody is who maybe is kind of thinking that they're just one thing.

That's a great point. When I first went into doing hair, I remember. I mean, let me give you a little bit of the backstory. I dropped out of college, and I My parents that I wanted to go to beauty school, and I wanted to do hair. And that was a shocker. I mean, that was essentially me coming out of the closet, because it was just like, hey, what's going on? He wants to go to hair school. He's dropping out of college. Because I'd never talked about it before, okay. But I told my parents that I wanted to go to beauty school. I remember my mom saying, that's not a real career. That's a hobby. You know, you finish college. And I just remember when someone challenges me, I'm a Scorpio, and I'm such a true scorpion. If you tell me I can't do something, I'm gonna do it, and I'm going to do it the best that I can. But I remember when she said that to me, I was like, okay, she's a little bit fearful of me dropping out of college. Every parent would be, but I'm going to prove her wrong. And I kind of always had the goal of going and doing hair and turning it into some sort of business. I've always wanted to have this product line. I always wanted to sell products, and I wanted the doing the hair part to be, like, the creative, fun part. I still, to this day, love doing hair color. And no matter what happens with my business, I'll always do it It. But I always kind of had that plan. So in the back of my head, I was always moving towards having my own product line. And I remember when I was doing hair, when I first started off, at one point, I hurt my back, and I, like, I couldn't really work the long hours that I was. And when you're not behind the chair as a salon person, you're not making money, right? So all of a sudden, my income was cut in half because I was doing half the people that I normally was. And that freaked me out because I was like, wait a second. What if something major in my life happened and I couldn't go into the salon? Or. Or what if something like Covid happened? I mean, I didn't think that far, but it's like what if exactly this happened? I needed some sort of backup plan. So DP Hu my hair care line became even more of a priority. And I put so much into it and I put all the time in because I wanted to have that backup plan. And now this has turned into my full time career. You know, DPU is really where I make my money. I no longer work in the salons, I just do my big, big celebrity clients. But it was, it's DP Hugh that saved me. You know, the situation that we're in right now. I look at all of my peers who haven't been in the salon in four months and that's making no money in four months. And I'm going to be honest with you, this has been the greatest growth period for my brand. We've crushed it during this time because so many of my products take care of your hair color needs at home. So it totally helps the people who can't be in the salon all the time. So I feel very, very fortunate. But I always kind of had that plan. I just did. And that's also why I did real estate. You know, I remember my parents also said, you know, I started doing hair so young cause I dropped out of college. And they were like, you know, Justin, you're gonna start making a lot of money really, really quick. And I did. Cause I'm such a hustler, you know, I was 21 years old and I was one of the busiest hair colorists in the salon that I worked at the time. I was already doing celebrities and whatnot. And I was making a lot of money for being 21 years old. And I remember my parents said to me, like, Justin, start buying real estate now and save your money. And I did. I listened to them. I bought my first expensive place in West Hollywood, California at 21 years old. And I kept that for, you know, 15 years. Made a lot of money off. But that was the first place that I bought. But I've always looked at it as a business, you know, like it never was. Just doing hair, like just the creative part of it.

Yeah, I feel like it's. Whoever's listening to this is like, yeah, but it's too late now. I absolutely do. I think it's the another. We're living in another prime time of being able to really sit and get creative and pivot. Looking at what, what are the future needs if this number one continues and things are totally different now. What things aren't online, what could go online, what else is out there that could be created and even if it's stylists listening to this who are like, there's so many products out there. Yeah, I feel you completely. But at the same time, I'm doing the same thing. There's so much alcohol out there, but I'm doing it again because I'm gonna do it in my way and I'm gonna do it different. So I think there's always room. And why not try, right? What do you say to those people who might have people in their. Aren't supporting them or they think something's too saturated or it's too late or whatever that looks like, you know, if.

You put your everything into it and like, you put your heart into it and you really, really believe in it, like, you can make it work. And I just, I did know. You know, one of our biggest sellers right now is our At Home root touch up kit. So it's a root touch up kit where you can color your own gray hairs. And I just always knew that, like, I knew these clients who needed that, you know, they come into the salon, they get their hair colored. With me, I'd cover the roots, but then two weeks later, they'd have a little bit of growth happen in their hair. And they didn't want to come back into salon and spend the money, but it's like they want that option to take care of it at home. So that was a product that was like, really, really important to me to create exactly that. And I remember a lot of my people that I work with in salon, they're like, justin, that'll never sell. People aren't going to color their own hair at home. And now look what happened. The salon's been closed for five, for five months. And we have sold an insane amount of those roots. I mean, numbers that I never thought could have happened, you know, But I had something inside of me that was like, there's going to be a point where, like, people can't get into the salon. And I don't think that moving forward, even when everything opens back up kind of normal, I think that people have learned how to do a lot of things at home now that they're not gonna go spend money on. You know, like I've learned my sister. Yeah, my sister lives with me right now. Like, during quarantine, she taught herself how to do her own acrylic nails.

And it's like, oh, my God.

You know, it's like. But there's just these things, like, I think that the world is just changing and we've gotta think ahead and we can't think that the world's never gonna change. You know, I. I think that people will always go back to a salon to check in with a professional, but we are gonna do a lot of things at home on our own. So if you believe in something, you think that it could. There's a need for it. Go for it. Try it. You know, if you really, really believe in it, it'll end up happening.

I totally agree. And I want to just. What's the link for everybody to get that root touch up? Because I'm gonna be, like, your next client. Because I literally. I've been, like, dyeing it, but I'm like, I don't need to dye it. I just need it for zoom calls.

Yeah. So we're on DPHugh.com, which is my website, and then Sephora, Ulta Beauty. We're in all Ulta Beauty stores. Nordstrom's carries us now. Dermstore, Amazon. We've taken off on Amazon. Yeah. So we're pretty much everywhere. But I have the Root Touch up kit. I have the Root Touch up sprays. We're coming out with Root Touch up pencil. So it's kind of like an eyeliner pencil. You can try to draw it away, but all of my products take care of, like, your color needs in between going back to the salon. So I, again, I work with everybody in the salon. I don't want my peers to think I'm trying to take people out of the salon. But people are going to have these needs moving forward. They always have. I'm just giving them better options under one brand, you know, so we kind of COVID everything. How to take care of your hair color needs and just hair care in general before you go back to the salon. At the beginning of COVID you know, when everything closed down, I was actually in the Bahamas with my best friend Kristen Cavallari. We went down to the Bahamas. We were on this little private island, staying at this place where there was no one around, and lockdown started happening. And to be honest, we thought, we're like, okay, maybe this is gonna be like, two weeks. Should we just stay here for two weeks and we'll just let this all go away? We ended up being in the Bahamas for, like, a month because it just started getting weird. We couldn't get back. We couldn't get back to the States, so it kept getting prolonged. But while we were there on, all the salons were closed down. I immediately called my DP Hugh team, and I'm like, okay, you guys look like, I want to take care of the hair community, because this is really scary for them. So we had already had a DP hub where hairdressers could sell my products to their clients and make a small commission. And the app was doing well. It wasn't a big part of our business. We just kind of had it because. But I call them, and I'm like, I want to give hairdressers a fat commission. I want to give them 50% of whatever they sell so that while they can't be in the salon, they can sell our products to their clients to take care of their hair while they can't work and make this money. It took off. It went crazy. And for me, that was the greatest feeling to be. I mean, in the first month, I gave back a million dollars to hairdressers, and that's. I mean, that's going straight into their pockets. So I was having people write to me on social media saying, justin, Dustin, you've paid my mortgage. You've paid my car payment. You paid for all of our groceries. You know, these people who. Their income was completely gone. You know, but through our app, we did that. And that was something that I was passionate about. And my team was saying at the beginning, you know, Justin, we don't really need to do that, though. We already give them a pretty good commission. And I was like, no, we really. We have to do this. And again, that's the thing. I just felt that I wanted to do it. I wanted to give back to people. And that ended up spreading. And then the brain, the brand, grows even more. We have these people who are now fans of the brand because their hairstylist sold it to them. So it's just when you think of something, you believe in it, make it happen. Don't let people tell you no. If you really know that, it's gonna end up being good. And I am good at that. I'm good at seeing what needs to be out there, putting it out there, and it does.

Well, oh, my God. That literally made me cry, because I think people forget that. You know, they can think that they're pulled by this carrot of their dream, but they forget that when they show up in their dream, they literally are showing up for other people and potentially completely changing people's lives like you did. Whether they made a small amount of money or a large amount of money, Something that probably completely shifted for them was this idea that there's something else and there's hope. So you literally planted that seed of opening that up for all of those people, which is so huge. And I think we don't think about all of that. When we step into our dream, we can tend to think about like, oh, is this selfish? Oh, this feels hard. I don't have the support. And it's like, you gotta just keep going because it is so much bigger than you can possibly fathom. Like, the people you've just affected. I'm sure that wasn't what you were thinking when you first started that line.

No, it wasn't. And thank you for saying that. And it is. It's something that I'll forever be proud of, you know, because at the time, I saw so many people on line saying things like, donate here for hairdressers or whatever, and I was like, should I be plugging all that kind of stuff? But I'm like, I don't know where that money's going. I don't know who's actually getting it. So for me to be able to provide a direct way for hairdressers to actually make money and see money going into their account, you know, and again, that wasn't the biggest part of our business. But to these people, it became their business. You know, they were making money off of it. And. And I get off on stuff like that. That is my personality. I like to see people around me succeed. I like to see people feel safe and feel like they're being taken care of. So for me, that was the coolest part of my whole life, you know.

Like, oh, my God, I so get that. You know, the beginning of my career, I actually did network marketing. And I wasn't excited about it until I realized, like, I was excited of the fact that I could get out of debt, that we had, like, lost everything in the first recession or in 2007, 2008. But when I realized that I could help people who signed up under me make money, I just was like, wait a minute. And then watching them make money, that was it for me. Like, it was just the way that I was, like, lit on fire. Like, it sounds like how you were just like, hold on a minute. This is so exciting. So for anybody listening, I think that there's such an opportunity with whatever your dream is to go one step further and just think about, like, the big picture of. Of how could this even potentially make money for someone later on? Could someone affiliate for it? Could we build that into the program? Could we put a give back to it? Like, what does this look like? And I swear you will run harder for that dream when you Involve other people. Right. There's a beautiful quote. It's like your dream isn't big enough if it only involves you. And it's just like. It's what will get you going and keep you going. So I love that. Okay, I gotta rewind a bit to where you had mentioned that you grew up Mormon, because that's a.

More.

Now from my perspective, because I was actually raised Jehovah's Witness. We're kind of, like, people kind of categorize these two religions together. I hear that a lot. So a bit, like, I would say, more restrictive than what most people grew up with in the US So I was raised that. So I kind of just. Right when you said that, I'm like, oh, my God, I would love to hear about how that has impacted you now. Like, what. What are some of the great things that's happened? What are some of, you know, what made you. I'm guessing you're not still in it, but I'm not sure. So tell me about that a little bit, if you're open to sharing that.

No. So I come from a really big Mormon family on both sides of the family. So my dad was raised Mormon and my mom was raised Mormon, but they were both kind of like, you call it the Jack Mormons. Like, they. My. Both my parents were kind of like the wild cards in each of their family.

Got it.

And they found each other, got married, had us four kids. We were raised Mormon. We'd go to church all the time. I have a massive family, like, lots of cousins on both sides. Everyone went to church, but we were kind of like the rowdy Mormon family. And I kind of always knew my parents drink coffee. You're not supposed to drink coffee. My parents were drinkers. You aren't supposed to drink. So I remember people would come to our house and things would be hidden. We put the coffee maker away. And I remember at a young age, I really did think about this stuff. I was like, gosh, that's so not authentic. To live that way. It made me question a lot. And I remember being young and in Sunday school, they would talk about certain things, and they talk about how every religion thinks that their way is the right way. Right. And I try not to go too deep into religion, but at a young age, I was like, this isn't right, you know, because it's like our neighbors down the street who are Jewish and we love them like they're going to some sort of heaven, too, just not because they're like, Mormon. Like, so it just didn't vibe with me as a kid. As a kid in Sunday school, I would ask too many questions. I'd get kicked out of Sunday school. I remember the head of the Mormon church is called a bishop. And the bishop would always talk to me like, hey, Justin, you know, I know you have a lot of questions, but, like, you can't be questioning those things in front of all of your peers, you know? And it was just kind of like, I don't like when people tell you not to question things in life or to not, like, want to learn a bit more. So I was kind of turned off at a young age from that. But with that said, I am so appreciative of my Mormon upbringing because the Mormon religion is all about family. The nicest people in the world. Mormons are fabulous. They're so kind, they're sweet, they're all about family. And I really do think that that's where all of my, like, core family values come from. You put other people before yourself. So I did learn a lot from that, and I'm really, really grateful for it. But no, I don't practice the religion at all anymore. And all my cousins still are, and I respect them for it. But I don't know, I just ask too many questions now in life, you know, I just. I feel like I'm a spiritual person and I believe in some sort of higher power, but at the end of the day, we've got to be honest, none of us have the answer, you know, And I just think it's weird when, like, these people are dead set on one thing, like, no, this is the way that it's supposed to be. And I'm like, oh, but you know that like five other religions think that their way is the exact same way to be. So religion in general, that kind of really like strict religion, it just freaks me out a little bit, you know, I can appreciate it and I'll respect it, you know, but it's just not for me. I think that you. Again, that's also not evolving, you know, when you think about where all of those rules come from, they're from so long ago. I don't want to go too deep on that, but that doesn't work for me in my life anymore, you know, I want to keep evolving, you know, and then on top of that, I'm a gay man. I'm a proud out gay man. And the Mormon religion has its own take on. Even though they say that they're open to the idea of would just be silly for me to be like, oh, I'm a gay Mormon. It's not a real thing.

Yeah, same thing. Like my family's still in it and I fully, you know, I think for some people I think it really works. Like, I just think they desire those like super clear either boundaries or black and white or whatever that is. But as a young kid I just remember like questioning everything like that. And I think it's impacted me in for the majority, really positive ways because it's made me be so insanely like accepting of so many beliefs and also understanding how certain people can have like sometimes when I have a differing of opinion, you know, with people where I'm like, how can they think that I'm like, I know how, because, you know, I understand the power of when you're raised a certain way or your family fully believes something or maybe you aren't going to be in that tribe or whatever that looks like or, you know, it's like being different. I think one of the biggest things, and this can just go into business and in life in general, that I really learned from growing up in a just quote unquote, kind of more restrictive religion than what most Americans were raised with, was really understanding that not everybody, you don't have to let like people please or believe what other people believe. And you can still, like, it's gonna be hard to maybe leave or let people know that there's a differing of opinion. But it will all work itself out. Like it's okay to not be the same. You know, it's okay to not agree. And that was a huge, huge, like 15 year lesson for me.

You said something that makes a lot of sense to me. You know, it's like everyone believes what they believe, right? And you kind of have to respect them for that. And in the world that I'm in, I got a lot of from clients, okay? So a lot of celebrities are really loud about politics or whatever is happening in the world. And now social media has been turned into this thing where it's all about a hashtag and you've gotta really speak your mind or whatever. Well, I was raised, I was always told you don't talk about religion, you don't talk about politics, and you don't talk about money. You know, and I kind of do carry that stuff as an adult, you know, just because I have this following on social media, whatever a following is nowadays, but it's people who follow you and they look to you for entertainment or influence or whatever. Like, I don't want to abuse that. I think that it would be. I just don't believe in, like, pushing all my beliefs onto social media all the time. I'd rather just live my life super authentic and lead by example. Or maybe people learn from it, but I don't need to throw it into people's faces. And, you know, I grew up with a lot of really amazing conservatives, Republicans, and I think that nowadays those things are very different, you know, like, just whatever's going on in the world. But I just know that it's like there's good and bad on both sides, you know, And I just. I don't feel like we all have to be that loud. So my point is that I had friends in LA who were like, justin, why aren't you being louder about the election that's about to happen? Or why aren't you being louder about this or this, whatever controversial issues? And I was like, it's not my place on Instagram to do that kind of stuff, you know, I'd rather just live my life and let people kind of like, you know, learn it on their own. Or maybe. I don't know. I just don't. I don't know. It doesn't work for me to be loud like that. Does that make sense?

Oh, totally. I think it's powerful for people to hear right now, too. And a lot of things that people aren't seeing is behind the scenes. So many people are doing really beautiful things for people, and sometimes you don't feel like you have to do that either. So I think that everybody needs to. One thing that I really found from this time is that when everybody was kind of like, use platforms, do this, do that. I didn't know up from down. Like, I didn't know what my beliefs were on things. I didn't have enough time for it. And one thing that I have learned in my life, and especially my business life, is like, take your time. Before you say something, figure it out and take your time, because that shit is gonna change tomorrow.

And there's nothing wrong with that. I mean, we live in this world now where everything we want, everything be so instant. Everyone's like, put out your message right now. Put out your statement or whatever. And I'm not that kind of person. I mean, if anyone follows me on Instagram, I'm silly and I'm playful and I say whatever, But I'm very thoughtful with, like, my real feelings, you know, Like, I don't want to just jump onto a bandwagon that might change the week, you know? Like, I like to listen and watch and I know who I am at the core. Like, I want everyone to win. I really do genuinely, like, love and support and root people on everywhere. So it's like, I take that hashtag or that post about politics. I take it very seriously. And it's just. I want to think it through a bit more.

Yeah, think it through. Do your research. Like, talk to people. Talk to both sides. I think that's all, you know, really a huge part of decision making and understanding people. And that's, you know, life is moving at the same time. So sometimes you actually. You're in your life so you don't have time to go and figure things out. When everything was kind of, like, up in the air. My husband's father had passed, and I just had to, like, actually tap out for a few weeks. So when I came back, I was like, what just happened in the world? So, yeah, just like, taking, like, taking that time, whatever it is going on in your life, too, to give you that grace and that space. And that's kind of what I've heard from you, is giving yourself that space to just, like, drop in and figure out what's different in my life now, what's important, what's the next direction and step that I'm taking. And I think a lot of people aren't doing that. Like, I think they might be now, but I don't think people stop the chaos to ask if it's still working for them. Like, is this still working for me? So, so amazing. I want to know about your in the Chair podcast. You said that you were going to start that again. Tell me how that, like, started.

So I. Dear media, Lauren and Michael Bostick. I don't know if you're familiar with them.

Yeah, I love them. They were on my podcast. I was on theirs.

Oh, they're the greatest people ever. But they came to me and they're kind of like, you'd be great in the podcast world. And at the time, I had so much on my plate, and I was like, I can't really do this. I can't take on a podcast. And, like, no, what would be really cool is if you just literally record or conversations in the chair with interesting people that you work on. And I was like, oh, that's a cool idea. So we just kind of ran with it. We just, like, threw a microphone on whoever I was working on. I had a microphone, and we'd have these really honest, authentic, kind of raw conversations. And that went on for a while. We did, like, a whole season of it. But then I moved to Nashville and I did the reality show with my best friend, Kristin Cavallari. So we're gonna take a break during the reality show and then I was gonna start the podcast back up after, but then we went into Covid, so it all kind of just like fell aside. But I loved the podcast world. It was me because I love those kind of conversations. I like to see where a conversation will just go with anyone. There was no structure to the podcast, so all this stuff in life has happened. But I just talked to Dear Media again and I am for sure gonna get back into that space. But we're gonna change it up a little bit and I'll announce it soon. It's a really cool idea. I'm excited to announce it, but I'll get back into it. Cause I love the podcast world. It's so fun.

Yeah, I can tell you'd be like. Or that you are great at it because you can just. That's what it is, right? It's just like letting the conversation evolve and not having attachment and also being willing to ask maybe questions that most people aren't willing to ask. So with that, I want to know, is there something that most people don't know about you?

Oh my gosh. That most people don't know about me?

This is a tough one when people are so authentic. So we gotta dig, I think.

So. The thing is, know I from afar. Like let's say you're scrolling through Instagram and you happen upon my page Justin Anderson, or you happen upon my hair color page where I show all my clients Justin Anderson color. And it's all these like gorgeous a list celebrities, you know, all these women that I work on. And then my personal page is myself with my fiance now and my sister and all my friends. And you'd see this life from afar and you would probably make an assumption to what I'm like as a person. And I don't think people know that. Like, I am very open. I want to get to know everyone. I'm a great listener. I'm very interested in people. I'm insecure about certain things I don't know. I just think I'm a lot deeper than people think. And I think that that was a great thing about the reality show. You know, a lot of people were like, oh, this guy works with Jennifer Aniston and Gwyneth Paltrow and Margot Robbie. But he's so cool and he's so open and he wants to move to Nashville. Cause LA is too crazy for him. And And I want people to know more about me. There's a lot more depth to me than just being, like, a celebrity colorist. How queer is that? But it's the reality. I get so nervous about people's impressions of people online because you never know what someone's going to be like. And I know that firsthand because I work with the most amazing people in my career. I'm so lucky. And I'm always blown away by how amazing these women are in person. When you get to really know someone, having a conversation with them. And it could be vice versa. I mean, maybe it's. You thought you'd love someone and it's terrible, you know, but that's why I think it's important to talk and put your feelings out there and be vulnerable, you know? And I'd feel like such a schmuck if I sat somewhere and I was just like, oh, yeah. Like, I'm this a list celebrity colorist, and this is my world. It's like, no, I have problems, too. I have insecurities, you know, Like, I've had. I've run into all these problems. I don't. Just conversation. Okay, long winded answer.

I'll tell you my first authentic, honest impression of getting on here with you. You'll like it. Don't get nervous right away, because I've done 575 interviews at this point, so I've had a lot of experience with this. Right away, I got super excited because I could tell that you were super willing to drop in with me, and you made me feel like you were interested in me immediately. And that doesn't happen all the time. So thank you for that. And that's got to be how you come off with everybody. I was like, oh, he's making me feel like I've known him forever and that I'm just as important as anybody that he knows.

So that means a lot to me. I love that. I love that.

So sometimes we don't always get to hear that. And I don't think that we should wait till our funeral for that one. So that's good. So with that said, what is. I want to know, like, what. What is your favorite thing to talk about right now? And this is going to be our last question. What is just, like, on your heart? What do you want to share with people? What do you want people to know?

I just love feelings. I feel like we're in this place in the world where everything is slowed down. All of what we thought was super important in our life has been stripped away the fancy restaurants, the fancy parties, shopping, wearing the fancy outfits that's all been stripped away, right? And I feel like if you can't kind of roll with that and sink into this new part of life, you're really missing out on how special this moment is. So I talk to friends who are living in la, and I talk to them, like, how you doing during this whole, like, quarantine thing? Like, oh, my God, I just can't wait till everything's normal again. And I'm like, do you really want it to be normal again? Because I don't want to go back to what used to be normal, you know? Like, I'm learning so much right now. And so I'm just in this place in life in general where, like, I want to get deep. I want us all to get in touch with, like, what are things that we felt like we were missing before all of this happened, you know, like, what do we want to work on when we get out of this, if we get out of this completely, you know, and, like, what's important in life? And I think that, like, I'm again, gravitating towards the people who are really open to this new way of life, you know, I'm finding that, like, I don't want to talk to my old friends who are like, oh, my God, can you believe Coachella was canceled this year? And, like, I can't wait for, like, do you think the Oscars are going to be canceled? Like, what about all the Oscar parties? And I'm like, good Lord. Lord, you're thinking about that stuff right now. Like, that is the last thing I'm thinking about. You know, it's like, I want deep. I want us to start fresh. Like, if there is some higher meaning to what's happening on the planet right now, I really believe it's like, we need a fresh start. We all need to come out of this and just hug each other and be like, wasn't that amazing that we got that moment? I want to look back on 2020 and be like, that was, like, our changing year. That was the pivotal year. Like, we learned so much, and I think it'll kind of be half and half. I think some people will go back to exactly what they were like before that, even if they didn't like it. And I think a lot of us are going to come out like warriors, like, strong and excited, and we're going to change the world, and I want to be with that team.

Well, that was my voice clip, so thanks for that. That was amazing. So good.

So true.

Like, it gave me goosebumps because I just think we are going to look back and view the this. As you know, there were so many gifts. I know it's bringing so many gifts to me. So I just want to say thank you so much for coming on the show. I'm so grateful for you. You need to keep talking. You're so good with getting your message across. I'm so excited for all the things that you have coming. And thank you. Yeah, just beyond grateful.

You're so sweet. I can't wait to meet you. I'm going to hit you up when I come to LA when all this is done, and we'll hang out and then I'll have you on the podcast. But we're going to be friends. This is the beginning of something fun. I mean, you're so my kind of girl. I even followed your husband. I'm like, he'. He probably thinks I'm, like, creepy, but I'm like, there's so many kind of people. I'm like, this is gonna be a friendship now.

Oh, I love that. No, he knows I follow you. So with that said, I want to know where we can find you. Follow you. Let's say it again for everybody. Get your hairline, all that stuff, so that they can go right now. And I'll also put it in the show notes, but let's go.

So on Instagram, I'm Justin Anderson. And then my hair color page, where you can see all of my work is Justin Anderson color. And then my hair care line is dphue, so it's DP Hue. And then you can find that ulta, sephora or deepahue.com, wherever.

Amazing. Well, I'm going to be getting the gray touch up, because I swear, like, every week, I'm like, please, Lord, help me. I just. I can't do this. And with that said, you guys know that if you loved this episode as much as I did, the ultimate gift that you can give to our guest because of the value that he just gave to all of us is to tag him. So tag ustinanderson. Right, ustinanderson. And then tag myself. And let us know what your biggest takeaway was from this. There is nothing better than being able to actually know how he impacted you. So you guys make sure you tag him. Tag myself. And then your biggest takeaway so we can hear what you learned from this episode. Until next time, earn your happy. Bye, everyone.

Thank you guys so much for spending this time with me on the Earn your happy podcast. I am so glad that you stopped by. If you could take one second to share this episode with someone you think would love it, that would be absolutely amazing and we would be forever grateful. Also, please leave us a review if you feel so moved by going to itunes and leaving us an honest thought, an honest comment. Tell us what you think, tell us what you want to hear more of. It would really help us out on our journey to helping thousands and thousands of people. Until then, don't forget to earn your happy. Thanks again guys.

Bye Bye.