Louis Massaro explains why founders must step back from daily operations like dispatching trucks or booking moves to scale to new locations. Without delegating these tasks to trusted team members, you can't manage multiple sites or focus on business development. Detach first, then expand.
Second thing you need to do before you start going out and open additional locations is you need to be able to remove yourself from the day-to-day. We, as humans, we, we really underestimate sometimes what it takes to pull something off. And if you are stuck in the day-to-day of your current office, you won't have the freedom or flexibility to run what needs to be run in the new office. You now need to step into a new role, okay? Where you now can run everything from afar, right? You could be at a home office and run this location, this location, this location. But if you're stuck in one place dispatching trucks or booking moves or whatever it might be, and you're also trying to have business development going on in new locations, it's not gonna happen, all right? So you need to be able to remove yourself from the day-to-day.
