A short spoken message by Louis Massaro urging employees to 'love' customers—treat them with care, understand their goals and challenges, and prioritize customer success as central to company success. He recommends equipping teams with core values and decision-making processes that favor helping customers, whether the solution is free or paid, and likens this attitude to treating guests at home.
Love our customers, okay? This is a big one in our company. It's like, if our customers succeed, we succeed. If they need something, I want you to treat them with love, meaning, let's say customer service. Email comes in, right? Instead of it being, oh, there's this problem, they want this thing, they're being difficult. It's like, no, no, no love on them. Understand what they're trying to accomplish, understand what their challenges are, and let's give them whatever we can give them to give them the solution. Whether it's, you know, whether it's free or whether it's paid or. It doesn't matter. The point is, if we go through this. This lens, if we look through this lens of our customer, success is our success, it changes everything. We've got to be able to give people some. Some core values that allow them to make decisions in those moments and gaps in between, a process, right? So when we love our customers, it's the same thing at home. It's, we love our guests.
