Mover Recruiting Process

Louis Massaro walks through his standardized hiring process for moving companies, from daily Craigslist ads and phone screens to background checks and onboarding. He covers the SOP structure, specific templates like interview scripts and qualification sheets, and recommends community outreach at colleges and churches to find movers.
Questions this video answers
No later than 9:00am on Monday, Tuesday, Wednesday and Thursday (post at least once per day during hiring period).
At 9:00am, 12:00pm, and 3:00pm, Monday through Friday.
LouisMassaro.com/10rules.
Chapters
Hey, my friend, it's Luis Massaro, CEO of Moving Mastery and founder of Moving Sales Academy. Recently I did a video about the five keys to hiring movers for your moving company. And one of those keys was to create a mover recruiting process. And since then I've been getting a ton of questions on what does a mover recruiting process look like. So what I'm going to do with you today is I'm going to share with you my standard operating procedure, my SOP for recruiting and hiring movers. This is the same standard operating procedures we use in our company when we needed to hire somebody. So I'm going to share this with you today. We're going to go ahead and go to go through this and I'm going to give you the steps that you need to take for part of your mover recruiting process. All right, so essentially this is how all of our standard operating procedures would look. You know, you have your logo at the top, the identifier, your document number, which we would keep a log of all the standard operating procedures that we had, processes for everything that we did. This one is policies and procedures for mover recruiting and hiring. And really as you go through it, it kind of tells you who's involved, right? Who needs to approve it. There's a lot of stuff here. I'm going to share this with you guys. I'm actually going to put a link that you can download and I'm going to give you a free copy of this as well. So you could go ahead and hire some good movers. And basically once you get through, you know, the introduction of it, it'll let you know what equipment and software you're going to need, you know, and then you get to the procedure and really it's as simple as this, right? You start off by placing an ad for employment. All right, so this will break it down for you exactly what you need to do. The goal of this step is to place an online ad in order to receive phone calls and emails of potential candidates for the mover position. All right? It breaks it down under that. This is set up to where you have an office admin plus dispatcher involved in the role. So the office admin, but this could be anybody. If you're a one man show, this would all be you. You know, if you have a bigger office, you could break this down to where everybody plays their part. So the office admin would place an ad on Craigslist using the employment ad movers doc, right? So we have an ad document for specifically hiring Movers, we place that. So basically you take a Word document and every time you place an ad, you just copy it from the Word document onto Craigslist. All right, we're going to do that no later than 9am, Monday, Tuesday, Wednesday and Thursday. When you're trying to hire, the thing with Craigslist list is that when you place an ad, the ad starts to go down throughout the day. Alright? So you want to place an ad at least once a day during your hiring period. All right? We would do it Monday through Thursday and this way we had time to basically field all those emails and all those calls. You want to make sure in the ad you have your company name, phone number, a link to your company website, and you want to have an employment application on your website for movers. All right, you don't necessarily need to have it visible to the public public, but it'll be a link that you'll be able to put in your ads. You'll be able to fill out an online application and this way you get it in a nice, clean, easy to read format. You want to make sure the pay range is in there. Next, you want to process all the employment ads. The goal of this step is to find well qualified candidates to interview. By the way, I'm reading this kind of line by line here. All right, the office admin will check the inbox for emails associated with incoming applications at 9:00am, 12:00pm, 3:00pm Monday through Friday. When I talk about processes, when I talk about having a standard way of doing things, this is what I'm talking about. Not place an ad and just deal with it as it comes in. You have set times that you go look at those emails, you have set times that you check those voicemails to see if anybody called. In this way you're being proactive and not reactive. All right? This is how all your processes should be set up. I'm going to skip some of these steps. I'm going to give you guys a copy of this, but I'm not going to walk you through every single step. But you know, essentially you get down to, you know, the office admin will ask candidate on a phone interview for their email address, email them a link to the application, have the candidate fill out the application online. Then there's an if this, do this and if that, do that. Right? So if the application looks like a well qualified candidate, the office admin will call and perform a phone interview with the candidate using the phone interview script document. And if the application would not qualify for a hire based on the mover qualification sheet. The office admin will send the candidate the following email which basically we'd have a pre written out email which is a mover application denial letter. All right? Then you schedule the interviews, then you bring them in. Then you decide your dispatch manager or your operations manager who's going to actually do the interview. Once you hire them, once you screen them, once you do the background check, then you set up their folders, then you get the folders and the paperwork scanned and you have copies of all that. All right, all of that is in here. This is what your processes should look like, all right? It doesn't have to be a full on, you know, huge document like this. This is how we did it. Even if it's a one page bullet points, step by step by step, how things are done, that's how you start getting organized. That's how you're on top of things. And you're not just, you know, flying by the seat of your pants, right? Anybody could grab this, anybody could take this within my company and start doing it, right? If we needed to replace a dispatcher or the office admin, we could say here's one of your procedures that you're responsible for. Hand it to them, they read it, everything's spelled out, they know exactly what they need to do. All right, so when I talk about having a mover recruiting process, this is part of it. This is part of this is placing an ad online and then everything you need to do after that to get them onboarded into your company, get the paperwork set up and get them ready for training. All right, it's all in here. But you know, there's other parts to this too, right? Community outreach, going to colleges, going to job fairs, reaching out to churches to see who needs if they have anybody that needs jobs. Every part of your business should have procedures set up. All right? So I'm going to let you go ahead and download this for free. This is a mover recruiting process. Start using this. The most important thing is when you decide that it's time to hire, decide, make it a priority and go through these steps, alright? Because movers are the most important part of your business. If you don't have good movers, everything you do for sales, everything you do for marketing is irrelevant. All right? So listen, if you have any questions, as always, leave them in the comments. That's how I did this today. You know, I had a lot of questions, people asking me about the mover recruiting process. So I decided to shoot a video and I'm going to go ahead and share this with you as well. Alright? So until I see you next week, go out there every single day and profit in your business and thrive in your life. I'll see you later. Hey my friend, it's Louis. I hope you enjoyed this episode. Do me two favors. Number one, subscribe to this channel so that you continue to get updates every time I release new training for you. Number two, if you'd like to get ahead a little bit faster and become more profitable in your business, what I'd like to do is give you a copy of my 10 rules of a Profitable Moving company. These are the same 10 rules that I applied in my business that helped me grow into a multi million dollar nationwide company. Okay, so all you need to do is click on the link on this page or head over to LewisMassaro.com 10rules. So that's Louis L O U I S Massaro M A S S A R O com tenrules. Just put in your name and email address and I'll email you out a copy. Okay? Until then, every single day, go out and profit in business and thrive in life. I'll see you later.










