A short motivational YouTube message by Louis Massaro (CEO, Moving Mastery; founder, Moving Sales Academy) about accepting and respecting the inevitable struggle of running and growing a moving company. He emphasizes that struggle signals areas for improvement, warns against seeking quick fixes, shares personal early-career grind anecdotes, and urges owners to maintain vision, build processes, and persist rather than give up. A brief call-to-action asks viewers to subscribe and follow additional training.
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Hey, my friend, it's Louis Massaro, CEO, Moving Mastery and founder of Moving Sales Academy. Recently I got a few messages on Facebook and you know, there was a few things that they were talking about, but it really boiled down to them saying, this business isn't easy, the moving business is tough. One of them thought about, you know, giving up. And I just want to say, like, you know, I might talk a lot about setting up smooth processes and having everything run really smooth, but this business is a struggle. Anything that you want to achieve, any goal that you're after, there's going to be struggle along the way. But you have to respect that struggle. That's part of the process. If you don't have any struggle, you're not going to grow, you're not going to develop. The struggle is pointing out the areas that you need to overcome, the areas that you need to improve. And you know, the problem is nowadays everyone's looking for the quick fix. You know, everyone's looking to go online and look for the, you know, the quick hack or the quick fix on how to do something. And the reality is, if you want to build a solid company, if you want to grow your moving company to a level that you envision, there's going to be struggle along the way, right? Accept that. I mean, it's just, it's part of it. You know, people will say to me all the time when they see what I'm doing now, they're like, why don't you do some videos of, you know, people want to hear three easy tips on this or, you know, three easy ways to do that. And you know, I don't want you to misunderstand anything that I say. There's nothing easy about the moving business, right? You can make it easier. You could set up processes to where your business will run much smoother than when you don't have them, right? But anytime you're trying to grow in your life or in your business, you're gonna hit roadblocks, you're gonna hit struggle. You just respect that struggle for what it is, right? There might be times where you get overwhelmed. Alright, so what? You know, you go for a walk, you take a few deep breaths, you know, you go to sleep, and the next day you start over fresh. There's going to be struggle, right? So listen, when I started my business, I worked seven days a week, non stop, constantly on the phone, phone always forwarded to my cell phones. Every end of the month for two to five days, I'd sleep at the office nonstop. I'd have trucks out till two in the morning. I mean, it was. It was, you know, a grind. And that's, you know, that's not where you want to be, but sometimes that's where you have to start, right? And you keep your vision on where you want to go. You keep your vision on having a smooth running process. You keep your vision on having people that work for you so that you don't have to be there all the time doing it right? You have your vision on large profits coming in. That just makes the struggle easier and more enjoyable. But never think that the struggle is going to go away. Because the minute the struggle goes away, it means you're not pushing yourself hard enough. It means you're not trying to get to another level. Because anytime you try to go up, right, whatever level you're at now, I'm sure there was a struggle to get there, right? Well, if you want to go to another level, a lot of people will back down. A lot of people get to a certain level and they back down and don't choose to continue to go because it was such a struggle to get to where they were at, right? So they just want to stay there. Like, I'm comfortable now. I'm good here. And if that's, you know, listen, if that's true for you and you're comfortable where you're at and you don't want to push yourself and you don't want to grow, that's fine. You're still going to have some struggles here and there's still going to be some things that are going to happen. You just have to respect it as part of the process, part of being in business and part of trying to just be a better person and grow a bigger business. So, you know, ask yourself, what roadblocks have you run into? What struggles have you run into that maybe you've, you know, backed off of a little bit or that caused you to, you know, question your intention to grow or made you feel like you wanted to give up altogether, right? Just struggle. That's all it is. We all go through it. It's not, you know, it's not something that anyone avoids. You know, you might see somebody doing something and it looks like it's really easy for them, but that's because they've set up their own set of disciplines, their own routines, their own hard work, their own way of doing things that it seems easier. But you know what? Everybody hits the struggles. It's just how you deal with the struggle, how you overcome the struggle. The first thing you need to do. Respect the struggle. Respect that it's going to happen. Know that it's part of the process. Know that it's making you better. Because every time you hit a struggle, every time you hit a wall that you feel stopping you, you have a choice. There's a fork in the road. Okay? You either back down and become a lesser version of what you can become, or you choose to overcome that struggle. Take it as a lesson. Figure out what you need to learn to overcome it and become a stronger, better leader because of it. All right? It gets hard. Respect the struggle. Go out there every single day. Profit in your business. Thrive in your life. Respect the struggle. I'll see you next week.
Hey, my friend, it's Louis. I hope you enjoyed this episode. Do me two favors. Number one, subscribe to this channel so that you continue to get updates every time I release new training for you.
Number two, if you'd like to get.
Ahead a little bit faster and become more profitable in your business, what I'd like to do is give you a copy of my 10 rules of a profitable moving company. These are the same 10 rules that I applied in my business that helped me grow it into a multi million dollar nationwide company. Okay, so all you need to do is click on the link on this page or head over to LewisMassaro.com 10rules. So that's Louis. L O U I S Masaro M A S S A R O Com tenrules. Just put in your name and email address and I'll email you out a copy. Okay? Until then, every single day, go out and profit in business and thrive in life. I'll see you later.
