Louis Massaro argues that motivation comes down to chasing pleasure and avoiding pain. He says you need to picture a future you want and identify outcomes you refuse to accept, then use both to drive yourself forward.
We all are motivated by pleasure or pain, things we want or things we don't want. And when we're in a time like we're in now, we must draw upon both of those. We must have a compelling future that we want to go after, and we must have shit that we will not let happen. There's no tactic here in me telling you this. Those of you that know me know I come from the heart, and I'm looking out for your best interest. And now's the time to be focused on this stuff. It's not the time to take it lightly.
