Short excerpt from a YouTube talk by Louis Massaro reflecting on how work impacts personal life and the importance of understanding clients' values, beliefs, and preferred communication to build a brand and help people through major life transitions.
You might not get the thank yous. Oh, you guys changed my life. Thank you so much for that amazing move. But, you know, when things go wrong, you can make that whole thing a lot harder. And what happens in homes when people are stressed out, yelling at the kids or kicking the dog? Right. I'm joking, but I'm kind of serious. They're doing bad at work. Their health suffers. I want you guys to remember that, because sometimes you feel like, you know, I want to find some purpose. I want to help you get to help people every single day. Transition. It's a major life transition. So when we understand what their values are, what their beliefs are, what their communication methods that they prefer are, and we could align with that versus going against it, then we start to really build our brand.
