An authority hook opens with a striking result, like losing 30 pounds in four months or getting into Stanford. It establishes credibility instantly and makes viewers stay to learn how, boosting watch time and viral potential.
This is an authority hoop.
I lost over 30 pounds in 4 months, and here are the 5 things that I would do if I were to start all over.
And this is an authority hoop. Took me 10 years to learn this, but I'll teach it to you in less than 1 minute. And this is an authority hoop.
My student got into Stanford with zero extracurriculars, and here's how.
And this is an authority hoop.
If I ever made it to news, I thought it would be for something illegal. Turns out it's for losing 10 kgs.
If your views look like this and you want to take them to this, Start using authority hooks. If the viewer wants to achieve the dream result that you stated in your hook, they will watch the video all the way to the end, increasing watch time and views. So start using personal or client results like this in your hooks and follow for more valuable tips.
