Pick 10-15 niche keywords, check TikTok's search suggestions for each one, and collect the real questions people ask into a doc. Make videos answering those exact questions and use the phrases in your captions to rank in TikTok's search.
How I helped my client get his reels from this to this in 30 days. And if you're not already taking notes, then you should be. First, come up with 10 to 15 keywords related to your niche like this. Second, go on TikTok and type in one of your keywords. Third, look at the other search for section and copy those suggestions into a Google Doc. Then repeat this process for all of your keywords. And now you want to create videos answering those exact questions that people are already searching for. And lastly, make sure you add these phrases into your captions so you're optimizing for platform's SEO and getting found easier. Make sure you try this out and follow for more valuable tips.