How to write VIRAL hooks ‼️🪝
22 Aug 2025 · 0 min
0:29
A scriptwriter breaks down four ways to hook viewers: use "you" to make it personal, cut hedging words like "maybe", frame it negatively to spark curiosity, and strip every unnecessary word.
A scriptwriter breaks down four ways to hook viewers: use "you" to make it personal, cut hedging words like "maybe", frame it negatively to spark curiosity, and strip every unnecessary word.
I'm the scriptwriter for some popular accounts that I know you follow, and here are my top 4 tips for writing viral hooks. Number 1: Always speak to your audience in the you form. For example, "You're not losing fat because you're doing this one thing wrong." Number 2: Avoid weak words like "maybe" or "probably." They will make your statement sound less convincing. Number 3: Negativity always wins. For example, instead of saying, "Here is how to lose weight," say, "Here is exactly why you're not losing weight." Negativity grabs attention and makes people curious to know the solution. And number 4: Keep it simple. Always ask yourself, "How can I say what I want to say with the least amount of words?" Boom! Now you've got the tools. Follow for more valuable tips.
