70% of direct bookings come from guests who first found you on Airbnb. To capture them, embed your property name and location in your listing photos and description so guests search for you directly next time, skipping the platform fee.
Did you know that 70% of all direct bookings come on the back of an OTA search? So here's what you need to do. All you need to do, go to your Airbnb listing right now and go and look at your pictures, go look at your description, and go look at your profile. In there are some absolutely golden places that you can put more information about your business. One of the easiest hacks that you can do right now is go and put in your Business name, your property name, and where you're located. If you go and do that on where your property details are on the listing, on the pictures, and on your profile, what it's doing subconsciously, it's getting into the guest's mind and it's going, I can go and find these direct. If you're thinking that it's never happened to me, then it means that your listing isn't set up correctly where people then can go and find you directly. So if you're not currently trying to send people from an OTA listing to your direct booking website, start doing it now.
I Tested AI Search SEO for Rental Hosts... Here Is What Happened [Live Training]
