Digital Market Solutions Success with Spinify

This is a YouTube video titled "Digital Market Solutions Success with Spinify" featuring Jay Ritchie from Digital Marketing Solutions' call center in Clearwater, Florida. Jay discusses how their team uses Spinify's gamification platform to maintain high energy and engagement while working remotely, improve call handling efficiency, increase sales, and reduce costs. The content is a testimonial-style presentation focused on the positive impact of gamification on call center productivity and employee motivation.
Hi, I'm Jay Ritchie. I'm in operations with Digital Marketing Solutions, our call center in Clearwater, Florida. We've been using spinify for about three months now. Our call center at DMS is really, really high energy, really fast paced, and the team's really competitive. So when we shifted to working from home, we were really looking for something that could replicate that from an environment where you're not surrounded by your co workers. And we found that gamification really helped with that, helping everybody stay engaged and keeping that same energy, even if they weren't all in the same room. What we like most about Spinify is that it really keeps our team focused on their task throughout the day. And it's fun for them too. It gives them small goals to strive for and large goals to strive for too. They're always talking about what's in the store, what the new updates are, not just to the store, which they all obsess over, but to the platform itself. And then from a management standpoint, it's really great that whenever we have a question or whenever we're having trouble understanding something, the customer service team gets back to us right away. There are a number of areas that Spinify has had a direct impact on in a really positive way in just the few months that we've been using it. I mean, with it being a call center, we've got agents that are handling three, four, even 500 calls in a single day. And it can be really difficult to keep them on target and keep them handling each call and getting to the next one as quickly as possible. Well, we were able to use gamification to reward that behavior. And we've seen that the amount of time between calls has dropped significantly, which has meant that our agents have been able to take a lot more calls. And when you're taking more calls, you're making more sales. So our revenue's gone up, our profit per hour has gone up, and ironically, our costs have gone down because we're not spending as much money on cash bonuses and spiffs. But we're able to reward them with, you know, with points in the spinified store and we control the cost on that end. So, I mean, it's really been fantastic in that regard. And I can think of. There's one particular agent, I won't say his name, but we always had so much trouble. You know, he's one of our best agents when he's on the phone, but we always had trouble getting him to stay on the phone for the duration of the entire day. He'd always be looking for any excuse he could to take a break and get off the calls off the dialer. Well, when we started using gamification to reward staying on the dialer instead, when he started seeing things in the Spinify store that he wanted to purchase, well, that behavior changed night and day. And now that went from being an agent with a lot of potential to being one of our top five agents on the team. And that's always, always, you know, that's always my goal is to help everybody get to that top level. So it's really awesome. If you're a sales leader that's looking to make your team more productive, to drive accountability and to drive up revenue, I would recommend taking a look at Spinify. I mean, at dms, we took a look at a lot of different options, and we're trying to find something to accomplish this for our staff. And we're very pleased with the results that we've gotten and the value that we've gotten from Spinify. And best of all, it's something that's been a lot of fun for the call center agents. So it's a win, win at the end. SA.










