This is a YouTube video titled "Why is gamification too hard?" containing a monologue or presentation from June 27, 2024, discussing how to simplify gamification projects by using recurring competitions and pre-built leaderboards to improve staff culture and engagement. The speaker explains strategies to make gamification easier and more effective.
Are you concerned that setting up a gamification project way too much work and it's going to take. Let me assure you it's the complete opposite. And there's many things that we've done to make this happen. So one of them is recurring competition spiffs or whatever you want to call them. Don't just build them once and it's every week you've got to do this, set them up recurring. The good thing is the staff then know that every week we've got a new competition. It's about number of calls saying that though you can also set up one off things so we can go right today we're just going to focus on tasks and then you get back to your recurring leaderboards that could be monthly, weekly, quarterly and all different types of metrics. But they're all pre built so it's easy to do it and then the content is just changing on the screen. So for example here I can also have motivational message, I can talk about staff culture and ultimately that's what we're doing in the platform with Spinify is changing your culture and we're doing it by making the data visible.
