A restaurant can succeed with average food if it masters analytics, but AI can't create the brand magic that matters. Creativity isn't just about the menu. Chipotle kept the same dishes while using operational innovations like integrating chefs to streamline processes, showing how leaders need to hide the work that makes things run.
And yet it's the ones that provide a so-so product that have mastered the cold analytics of the business that are succeeding today. And, you know, AI is not gonna be able to fix everything, right? It's not gonna be able to create the magic, but man, it is certainly good at the cold analytics side of things.
And again, I also want, like, I think that, you know, we look at creativity sometimes as the food, right? But like, there is something to, to be said about like, creativity as it relates to the operation, or as it relates to, you know, just the way that you run your business. I think that Chipotle is a really creative company, but the food has been the same for a very long time. They did bring some, you know, some chefs to help, and that's on you and me to like make it so seamless that they don't even have to think about it.
