Sell to 30 people at once ($40M/year CEO's '1-10' pitch)
In this brief instructional monologue, Matt Ryder explains a group sales call method he uses to increase participant commitment and close sales quickly. He first asks attendees to write down their personal reasons for wanting the offer, then has them rate their commitment on a 1‑to‑10 scale. He challenges anyone who rates themselves a 7 (or any non‑extreme score) to explain why they aren’t a 10, effectively nudging most participants up to a 9 or 10. After elevating commitment, he presents a $197 price for a 28‑day program, framing it as the only way to achieve their goal and telling anyone who doesn’t want the result to leave immediately, then collects credit‑card details to finalize the sale. The key takeaways are the use of written motivation, a commitment‑rating exercise, pressure to move scores to the high end, and an urgent, all‑or‑nothing price point to close the group call.
