Mike Andes shows how to turn one-time leaf cleanup jobs into recurring revenue. Bundle a $1,000 cleanup with bi-weekly visits at $200 each for three months, keeping your crew busy and cash flowing through winter instead of waiting for spring.
Questions this video answers
September 6, 2021.
Mike Andes, founder of Augusta Lawn Care.
50+ locations around North America.
$1,000 (illustrative example).
$200 per visit, every two weeks (example).
Chapters
Hey, everyone, it's Mike Andes here. And we are headed into the fall season where it's time to make some good money doing property cleanups, leaf cleanups, cleaning up all the debris from the windstorms. And today I'm going to be giving my number one tip away for fall cleanups and leaf cleanups and how you can double or triple the amount of money you're going to make over the next six months. While you might not be mowing when you can still make good money. So I'm the founder of Augusta Long hair. We have 50 plus locations around North America. So I kind of. I know that every climate is very different. You know, some places they don't have very many leaves, and really, fall cleanups is not really a big deal for them. But if you're headed into the winter, typically that's when the wind is going to blow and you're going to have a lot more opportunities to do cleanups, whether you're bush trimming, pulling weeds, or for most of us, a lot of leaf cleanup. Especially if you're in the southern states like Tennessee, Ohio, there's so many leaves and so much opportunity to make great money. But today I'm going to reveal something that I feel most landscapers miss out on. Most of their leaf cleanup money that they could make. And it's a great way to make sure that if you mow lawns during the season, the growing season, and you have a bit of a lull in work during the winter, how can I keep my cash flow coming in? And that recurring revenue that I so love during the growing season, how can I keep that going throughout the winter? So again, someone calls you, it's October, there's a ton of leaves on their front lawn, their backyard lawn, in their beds, and like, hey, I want a leaf cleanup. And you come out there, maybe you have a leaf vacuum, maybe you don't. Maybe, maybe just throw it in the back of a trailer, whatever you might do. And you're like, yeah, this is gonna be the price. And you give them a price for that. Maybe $1,000, whatever it is, big property, bunch of leaves, and now you're coming out and doing the job. And that's great. You get $1,000, you're excited, maybe you did it in just four or five hours. You're like, man, that was great money, and you're excited. This is the problem, though, is you don't have recurring revenue. I'd rather you make a little bit less on that cleanup, but get someone to sign up for Recurring work. This is the number one way that you can make sure that during the winter months you keep keep recurring revenue coming in. The beautiful thing about for us doing mowing and lawn care is the recurring ability to make the ability to make money recurring every single time. And a lot of people make fun of us in our industry for charging only 40, 50, $60 every time we show up. And they're like, we have a minimum charge of $200 when we're doing electrical or doing H vac. That's true, but those are one time jobs. Whereas with mowing, with lawn care, we get recurring work every single week during the growing season. But for most lawn care landscaping professionals, what's so difficult is the fact that we don't have that dependable income and that recurring income coming during the winter months. So if you do leaf cleanups, you have a bunch of leaves and you might not be able to snow plow during the winter because it doesn't snow enough to actually make it worth you getting a plow. This is a great way to keep that recurring revenue coming in. And that's this when that person calls you and they're in the middle of October and they say, hey, my leaves are just everywhere on a property. Give them a price for that cleanup. But also give them a price for every two weeks you come into their property and cleaning up the leaves again. So it might look something like this, hey, Mr. Jones. Absolutely. Here's the estimate for the $1,000 for the initial cleanup. What we can do though is every two weeks for the next three months, we can come make sure the leaves are clean up, pick up any branches after a windstorm, we'll be here. And it's only Gonna cost you $200 per visit. So instead of paying us again next spring and having to deal with the leaves kind of all throughout, you know, we got Thanksgiving, we got Christmas, New Year's, all of that. Don't worry about any of that. We'll come every two weeks. We'll spend a couple hours, get everything just looking beautiful so you don't have to just have us clean up one time. Then the next week there's a windstorm and you got to deal with more leaves all the way till we come back next spring and do another thousand dollars cleanup. Why don't you just have us on a recurring service to make sure your property looks good throughout the holidays, throughout the end of the year, and you don't have to worry about a thing. Customers are going to love this. We've done this Very consistently with Augusta Lawn Care. And maybe you don't have a bunch of leaves in January, February as the fall season's over, but you are going to have down debris. You can blow off the walkways, you can pull the weeds, get the weeds out of the cracks of the curb. You can make sure that their gutters are not filled up. These are all things that you can do during the winter months to keep recurring revenue coming in. But the goal, the goal here is not to keep selling them one off services, is to get them on a recurring schedule the same way that you do for mowing and at a price that you've already predetermined what you're going to do and how long you're going to spend on the property. This is the ability to be able to create recurring revenue throughout the winter months and throughout fall and winter. When otherwise we don't have mowing, we usually let our guys go. We have to lay them off. And we've been able to keep usually about 50 to 60% of the work that we have during the growing season. Actually convert that revenue into winter month work by simply trying to convert people into bi weekly or potentially monthly, depending on your area. But the bottom line is dependable recurring work that before the month starts, I already know how much recurring work I have on the books on the calendar, and therefore I can predictably schedule and know how many crew members I'm going to need to keep throughout the winter. I hope that helps you make more money this fall season. I wish you all the best as you make money collecting leaves. I'm Mike Andes. We'll see you tomorrow.
