Mike AndesFounder, Augusta Lawn Care and Homeworks · Founder of Homeworks and Augusta Lawn Care

Buy or Short: B2C vs Blue Collar

29 Jun 2026 · 0 min

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0:21

Mike Andes asks Jonathan whether to bet on or against B2C software over the next five years. Small niche apps like workout trackers are becoming features instead of standalone products, while blue-collar businesses command stronger valuations. Large platforms like Spotify still perform well, but the gap between them and small consumer apps is widening.

And so what I'm going to do is I'm going to give you a trend, Jonathan, and you have to tell me if you'd buy the trend or if you'd short it over the next 5 years. B2C or business to consumer, blue collar businesses getting better valuations than B2C. So business to consumer software, like, like a workout app, something like that. Like the small stuff screwed. The stuff that could become a feature. It's like the really big stuff like Spotify still does great.