Mike AndesFounder, Augusta Lawn Care and Homeworks · Founder of Homeworks and Augusta Lawn Care

How to Get ONLINE REVIEWS (automatically) in Lawn Care Business!

11 Aug 2020 · 2 min

Watch on YouTube

1:31

Mike Andes walks through how Augusta Lawn Care automates review collection: send an internal survey four months after each job, and if customers rate five stars, automatically email them a link to post on Google or Facebook. Lower ratings get routed to the office instead.

Questions this video answers

Every four months after a job is completed.

They receive an automated email asking them to post a public review (e.g., Google, Facebook).

The comment goes to the office for private handling/remediation (not published).

99 (mentioned as "hitting 100 reviews this week" and "it's at 99").

Chapters

All right, how do you collect reviews for your business? What's your go to place to send customers to write reviews for your business? Google, Yelp, etc. Are there technologies that help automate this process? Thanks.
Yes, I like Google. My business currently not a huge fan of Yelp because so many of your positive reviews get screened out somehow. The bad ones stay until you start advertising. So you want to make an automated process. So what we do for Augusta and our franchisees is every four months, customers get a survey from us right after their job is completed. A job on anything is completed. Every four months, they get a survey. That survey is internal, which means it is not publicly. It's not like we asked them for an online review. We don't want people who've had a negative experience to have the chance to air their dirty laundry. So what we do is we send a survey. If that survey is a five star survey, then they get an automated email asking them to post that review online. Google, Facebook, et cetera. If it's four stars or less, that comment then goes to the office and the office can deal with it internally without the public knowing about it. And they're always really impressed when literally within a few minutes of a crew member leaving their property, they're coming back to fix the issue that they just typed into their computer or their phone what they thought was not good. So that's what we use. It's all automated. And that's the best way to get a lot of reviews. And by the way, Google reviews for Augusta Lawn Care locally is hitting 100 reviews this week. It's at 99. We will get to 100. So that's what I would suggest.