Mike AndesFounder, Augusta Lawn Care and Homeworks · Founder of Homeworks and Augusta Lawn Care

Make MORE Money On Rich Properties

6 Dec 2022 · 1 min

Watch on YouTube

0:40

A short transcript of a video discussion (Mike Andes and a speaker) about maximizing revenue from high-net-worth residential lawn-care clients. Key points: many wealthy properties are small (example: 3,000 sq ft turf), use push mowers, offer full-service visits (weed control, trimming, bush care), and upsell one-time projects to raise per-stop revenue from typical $30–$40 to $50–$60, increasing customer lifetime value.

Questions this video answers

3,000 square feet

Achievable: $50–$60 per stop; typical: $30–$40 per stop

It's a beautiful neighborhood, very expensive homes.
And we're going to be talking about making money on these high net worth.
Individuals. This one is the one we're mowing.
Today and.
It'S a small property and that's why we're using these push mowers because the turf square footage is only 3,000 square feet. Having a zero turn on this property really wouldn't save.
Us any time but it will make us some money.
A lot of times these customers are going to have full service which means they're going to be having us pull.
Weeds, trim their.
Bushes while we're there.
Mowing because if I can make 50.
Or $60 per stop instead of 30 or 40 that increases the lifetime value of the customer. These type of customers.
Also accept one time upsells.
So there's always opportunity to upsell. These customers, they know who you are, they trust you.
And you can usually.
Convert them into.
Again paying for another.
Project in the summer or in the.
Winter when you slow down on the mowing side of things.