Mike Andes tells lawn care owners at $200-300k revenue to focus on selling more jobs rather than leaving the field. Improve your close rate from 20% to 60% by following up faster and visiting sites quicker to deliver estimates.
$200–$300k
$500,000 annual revenue
20%
60%
70–80%
200, $300,000 in annual revenue. I don't think that getting out of the field should be a preoccupation. I think that the ability to be able to sell so many jobs that you get past $500,000 in annual revenue should be the main focus. And making sure your close ratio is above 70, 80% is the number one way to do that. So right now it's only at 20%. The goal is, well, I could literally triple the business if I got to 60% close ratio. So how do I do that? I follow up with the customer faster. I get to the job site faster to give them the estimate.
