Being booked out 12 months isn't a win. It usually means you're underpriced, over-scheduling out of recession fear, or can't generate new leads. Raise your prices and fix the real problem underneath.
Stop bragging about being 12 months booked out. I got work on the schedule for the next six months. If you're booked out that far, there's one of three problems. You're either massively underpriced and closing every single estimate that comes your way. You're scared of a recession and thinking the sky is going to fall and so you've got to put as many people on the schedule as possible. Or three, you don't have confidence in your ability to fill the pipeline with new leads using advertising. If you do raise prices.
