A coach shares how his business made $700,000 from 166 posts by using a conversion content matrix instead of chasing vanity metrics. The first content type, belief-shifting content, addresses objections he finds in DMs and sales calls. Elite coaches tackle these objections publicly before prospects ever call.
Steal my conversion content matrix if you actually want to post content that makes your coaching business money, not just gets you views and vanity metrics. I was literally speaking with a guy recently who said, I don't understand how you have 25K followers but only 20 to 50 likes on your posts, right? Because you don't understand the difference between content that gets you views and content that gets you receipts, cash collected. Last year, my coaching business did about 700K. To do that, we made 166 posts, and that means that every piece of content that we posted was worth over $4,000. Now obviously that's rough math. There's other stuff that we do, but you get the point. So instead of you focusing on content that gets you views, which is what the broke coaches do, you're gonna focus on this instead. I call this the conversion content matrix, and there are 4 major types of content. Number 1 is what I call belief-shifting content. You get this from 2 major places: your DM conversations, your your sales calls. These are the reasons that people are not buying from you. In other words, they're objections. And most online coaches make the mistake of only trying to handle objections on sales calls. If you're an amateur, you handle objections after you pitch. If you're capable, you handle them in discovery. But if you're a savage, you handle objections in your content before you ever speak with someone in the DMs or on a sales call. If you want me to send you a video on how to create this type of content and the other 3 types of content in the matrix, comment matrix below and I'll send it. And if this If this was helpful, follow me for more value.
