A coach describes five years of struggle launching a business, then finally cracking the formula that attracted clients. The core idea: your mess becomes your message, and sharing your transformation with others is the real gift.
When you struggle with something for that long, like 5 years, to try to figure out how to get your coaching business off the ground, that was so friggin painful for me that it almost felt like dharma on the other side. Once I cracked it and people were coming to me for that, of course I wanted to share that gift with people. It's the same thing as like a fitness coach. They have this big life transformation because they get their shit together in the gym and they feel incredible about themselves. It's like, all I want to do is give that to other people. Wouldn't you like to give that gift to other people?